Being Frugal with Froogle

By Paul Michael on 30 January 2007 2 comments


I’m sure most of you are already fans of Google. But I wonder how many of you use Froogle, Google’s thrifty shopping aid, on a regular basis? Well, it’s well worth using if you’d like to save yourself a little cash on a lot of purchases.

Where is it?
Froogle , for a while, had pride of place on the Google home page when it was first launched. Now, it’s a little buried. The easiest way to get to it, other than clicking on the link on this page, is by navigating to the homepage, then hit the more>> button. Froogle should appear in that option.


How to use it.
It’s a no-brainer, really. Just type in the product you’re looking for and hit search. Instead of finding sites about that product, Froogle finds places that sell it with the prices listed. Now just order your results from ‘low to high’ and you’ll find out just who has that product for the lowest amount. Sometimes, the difference between stores is quite surprising, even for an experienced Internet shopper like me. But, as good as Froogle is, make sure you cross-reference your golden price on a few other price-comparison sites.

The other good comparison shoppers. - I love this one almost as much as Froogle. Same deal, just type in what you’re looking for. Bizrate will give you a list of subcategories to search within, and then you’ll get your product/price list. On Bizrate you can enter your zip code and get a good estimate of the shipping price too. Usually it’s bang on. I’ve often found stores listed on Bizrate that aren’t on Froogle, so make sure you check here before deciding on a purchase. - I actually used this one before Froogle or Bizrate. I don’t find it as useful as them though, it doesn’t seem as intuitive and it also seems to have a much smaller list of places to buy from. But, still worth a look from time to time.

So, whether it’s Father’s Day and you’re looking for yet another bad tie, or you’re doing your Holiday shopping and need to save a few pennies here and there, try Froogle, Bizrate or MySimon. I guarantee, they’re money-savers. I wouldn’t shop on the Internet without them.

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Will Chen's picture

When Froogle came out I thought "hey what a cool name!"

That was the extent of my interaction with Froogle. I ended up using pricegrabber instead and never gave Froogle a chance. But I really should, given that I love all of Google's other products.

Personally I've been campaigning for more people to use Writely, another overlooked Google gem.   

Andrea Karim's picture

TOTALLY wished I had used this when looking for heirloom tomato seeds - I tried Bizrate and ended up spending $26 when I could have spent a little over $5.