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John Joyce

Latest articles by John Joyce

3 Things to Consider Before Launching a Groupon Campaign

Do your homework before launching a Groupon campaign. If you don't, a social media money-maker may become a social media monster.

Is Mobile Marketing Ready for Small Business?

Ten years ago the Web challenged small businesses to market in a new medium. Are mobile devices about to become your next marketing challenge?

What Key Performance Indicators (KPIs) Should You Measure?

With so many analytic tools available to business owners, it's easy to get lost in the data. Here's how to separate the analytic wheat from the chaff.

5 Free Tools That Automate Your Business

Work faster, improve customer interactions, easily create invoices, and more with these online tools — all without opening your wallet.