social media http://www.wisebread.com/taxonomy/term/10156/all en-US 5 Ways Freelancers Can Promote Their Work Without Social Media http://www.wisebread.com/5-ways-freelancers-can-promote-their-work-without-social-media <div class="field field-type-filefield field-field-blog-image"> <div class="field-items"> <div class="field-item odd"> <a href="/5-ways-freelancers-can-promote-their-work-without-social-media" class="imagecache imagecache-250w imagecache-linked imagecache-250w_linked"><img src="http://wisebread.killeracesmedia.netdna-cdn.com/files/fruganomics/imagecache/250w/blog-images/casual_woman_working_at_a_cafe.jpg" alt="Casual woman working at a cafe" title="" class="imagecache imagecache-250w" width="250" height="140" /></a> </div> </div> </div> <p>While social media is a wonderful resource for freelancers to promote their work, it can be exhausting to constantly stay plugged in and try to stand out in such a noisy world. Plus, in light of Facebook's privacy issues, many social media users are jumping ship &mdash; afraid of how the platforms are misusing their personal data.</p> <p>How is a freelancer supposed to get the word out and attract clients without social media? Here are a few ways.</p> <h2>1. Your own website</h2> <p>Your website should be the premiere place where you professionally showcase your work and let people know what you do. Of course, creating an amazing website will not instantly attract clients or visitors. You have to put in a little work to reel them in.</p> <p>Having targeted keywords on your site and in blog posts will allow your website to pop up higher in search engine results. It takes time to build up strong SEO &mdash; search engine optimization &mdash; especially in competitive fields, like freelance copywriting. But when done correctly, traffic will follow. In addition to SEO, your site should be cleanly designed, easy to read, and have a contact page readily available. And don't let it just lie stagnant. Search engines favor sites that have frequent updates and new content on a regular basis. (See also: <a href="http://www.wisebread.com/8-surprising-ways-a-personal-website-can-improve-your-life?ref=seealso" target="_blank">8 Surprising Ways a Personal Website Can Improve Your Life</a>)</p> <h2>2. Forums and portfolio sites</h2> <p>Popular online platforms like Reddit, Quora, and Flickr can help you promote your freelance work. Reddit even has subreddit lists where freelancers can post that they are for hire. For freelancers who provide services like editing, legal advice, accounting advice, and more, answering questions in forums and on Quora can help you direct more potential clients to your website. Images or artwork shared on sites like Flickr should also provide links back to your site.</p> <h2>3. Guest posts</h2> <p>Guest posting on popular sites and blogs is popular with freelance writers, but any freelancer can use this idea to promote their work and get more business. Whatever your freelance business is &mdash; whether it be web designer, voice-over work, or accounting &mdash; find out where your target client is going on the internet to find help and advice, and offer specific guest posts for these publications.</p> <p>For example, new bloggers might be looking for advice on how to save on web design, so a guest post on a popular site titled, &quot;Why DIY Web Design Is Going to Cost You 35% More Than Hiring a Pro,&quot; will not only grab their attention, but also might convince them that they do need to hire out for this task. Since you gave them the advice in the article, they may also be more inclined to reach out and hire you. (See also: <a href="http://www.wisebread.com/11-freelance-jobs-that-pay-surprisingly-well?ref=seealso" target="_blank">11 Freelance Jobs That Pay Surprisingly Well</a>)</p> <h2>4. Write an ebook</h2> <p>Similar to the idea of guest posting, you can write a short ebook and offer it for 99 cents with free promotions on Amazon. Again, this idea can work for any freelance business if you angle the topic directly at your target client. Writing something like, &quot;Why You Need to Hire a Voice Actor&quot; or, &quot;Why You Need a Copywriter and How to Afford One&quot; is too generic. Instead, really hone in on your ideal client and write specifically to them.</p> <p>If you are a freelance writer who only writes copy for lawyers, you could offer something like, &quot;How to Build a Law Firm Website That Attracts More Clients.&quot; Writing a book will take more time than a guest post, but you can build a name for yourself while offering valuable advice to readers and directing them back to your business. (See also: <a href="http://www.wisebread.com/can-you-really-make-a-living-as-an-ebook-writer?ref=seealso" target="_blank">Can You Really Make a Living as an Ebook Writer?</a>)</p> <h2>5. HARO</h2> <p>HARO, which is short for <a href="https://www.helpareporter.com/" target="_blank">Help a Reporter Out</a>, can be useful to establish yourself as an expert and get your name cited in publications. Reporters post notices on the site when they're looking for sources to interview for their stories. Many times, the reporter will link back to your website when the story is published, but other times they will only quote you. Either way, it's helpful to get your name in front of more readers and it gives you bragging rights on your website and portfolio.</p> <h2 style="text-align: center;">Like this article? Pin it!</h2> <div align="center"><a data-pin-do="buttonPin" data-pin-count="above" data-pin-tall="true" href="https://www.pinterest.com/pin/create/button/?url=http%3A%2F%2Fwww.wisebread.com%2F5-ways-freelancers-can-promote-their-work-without-social-media&amp;media=http%3A%2F%2Fwww.wisebread.com%2Ffiles%2Ffruganomics%2Fu5180%2F5%2520Ways%2520Freelancers%2520Can%2520Promote%2520Their%2520Work%2520Without%2520Social%2520Media.jpg&amp;description=5%20Ways%20Freelancers%20Can%20Promote%20Their%20Work%20Without%20Social%20Media"></a></p> <script async defer src="//assets.pinterest.com/js/pinit.js"></script></div> <p style="text-align: center;"><img src="http://wisebread.killeracesmedia.netdna-cdn.com/files/fruganomics/u5180/5%20Ways%20Freelancers%20Can%20Promote%20Their%20Work%20Without%20Social%20Media.jpg" alt="5 Ways Freelancers Can Promote Their Work Without Social Media" width="250" height="374" /></p> <br /><div id="custom_wisebread_footer"><div id="rss_tagline">This article is from <a href="http://www.wisebread.com/ashley-eneriz">Ashley Eneriz</a> of <a href="http://www.wisebread.com/5-ways-freelancers-can-promote-their-work-without-social-media">Wise Bread</a>, an award-winning personal finance and <a href="http://www.wisebread.com/credit-cards">credit card comparison</a> website. Read more great articles from Wise Bread:</div><div class="view view-similarterms view-id-similarterms view-display-id-block_2 view-dom-id-13"> <div class="view-content"> <div class="item-list"> <ul> <li class="views-row views-row-1 views-row-odd views-row-first"> <div class="views-field-title"> <span class="field-content"><a href="http://www.wisebread.com/how-to-land-more-freelance-clients-in-a-snap">How to Land More Freelance Clients in a Snap</a></span> </div> </li> <li class="views-row views-row-2 views-row-even"> <div class="views-field-title"> <span class="field-content"><a href="http://www.wisebread.com/how-the-self-employed-can-cut-health-care-costs">How the Self Employed Can Cut Health Care Costs</a></span> </div> </li> <li class="views-row views-row-3 views-row-odd"> <div class="views-field-title"> <span class="field-content"><a href="http://www.wisebread.com/how-authenticity-could-make-or-break-your-small-business">How Authenticity Could Make or Break Your Small Business</a></span> </div> </li> <li class="views-row views-row-4 views-row-even"> <div class="views-field-title"> <span class="field-content"><a href="http://www.wisebread.com/7-strategies-for-paying-off-debt-when-living-on-a-variable-income">7 Strategies for Paying Off Debt When Living on a Variable Income</a></span> </div> </li> <li class="views-row views-row-5 views-row-odd views-row-last"> <div class="views-field-title"> <span class="field-content"><a href="http://www.wisebread.com/13-ways-to-make-money-teaching-your-skills-to-others">13 Ways to Make Money Teaching Your Skills to Others</a></span> </div> </li> </ul> </div> </div> </div> </div><br/></br> Entrepreneurship blogging clients eBooks forums freelancers HARO marketing portfolios PR promotions self employed social media websites Tue, 08 May 2018 08:30:27 +0000 Ashley Eneriz 2133938 at http://www.wisebread.com 8 Ways Social Media Tricks You Into Spending More http://www.wisebread.com/8-ways-social-media-tricks-you-into-spending-more <div class="field field-type-filefield field-field-blog-image"> <div class="field-items"> <div class="field-item odd"> <a href="/8-ways-social-media-tricks-you-into-spending-more" class="imagecache imagecache-250w imagecache-linked imagecache-250w_linked"><img src="http://wisebread.killeracesmedia.netdna-cdn.com/files/fruganomics/imagecache/250w/blog-images/summer_shopping_in_the_city.jpg" alt="Summer shopping in the city" title="" class="imagecache imagecache-250w" width="250" height="140" /></a> </div> </div> </div> <p>When it comes to saving money, social media may not be your friend &mdash; especially if you're a millennial. Research shows that a whopping <a href="https://www.allianzlife.com/-/media/files/allianz/pdfs/newsroom/2018-allianz-generations-ahead-fact-sheet-3.pdf?la=en&amp;hash=1EEE6760599516273AC49A4712924887E665A52A" target="_blank">57 percent of millennials</a> spent money they hadn't planned to spend because of what they saw on social media. Here are some of the sneaky ways social media gets you to spend more, and what you can do to avoid it.</p> <h2>1. Impulse buys</h2> <p>Social media makes it easy for you to hand over your hard-earned (digital) cash with frictionless in-app purchases, like unlocking game levels, adding monthly subscriptions, and shopping for items recommended by people you follow. Within seconds, you can tap or swipe your way into an expensive, unplanned purchase.</p> <p>Avoid this impulse by making it your policy to save the photo of the item or subscription and revisit it at a later date. Chances are, by the time you look at the saved photo later, you won't want the item as badly, or at all. Another strategy that works for me is looking up the reviews of the item before buying. A lot of the time, items that are super trendy on social media get terrible reviews in real life. Find a mental trick that works for you, like telling yourself you'll wait until the item is on sale, to delay purchasing until you've thought it through. (See also: <a href="http://www.wisebread.com/7-effortless-ways-to-prevent-budget-busting-impulse-buys?ref=seealso" target="_blank">7 Effortless Ways to Prevent Budget-Busting Impulse Buys</a>)</p> <h2>2. Suggested posts</h2> <p>Social media algorithms may not be helping you in your quest to save money. If you've shown interest in anything from fashion, to coffee, to beauty products, the algorithm on platforms like Instagram remembers what it thinks you like and shows you similar content and products. When you open up the app, the algorithm may then show you a barrage of things you should buy &mdash; and they're usually tailored to your preferences, making it doubly hard to resist.</p> <p>To avoid this influx of temptation, be sure to avoid the Explore page on Instagram or skip over suggested posts if you can. You might not be able to avoid all temptation, but you'll definitely cut down on the sheer number of tempting photos you see. Also, avoid &quot;liking&quot; photos full of products, so the algorithm doesn't push similar content into your feed. (See also: <a href="http://www.wisebread.com/5-mental-biases-that-are-keeping-you-poor?ref=seealso" target="_blank">5 Mental Biases That Are Keeping You Poor</a>)</p> <h2>3. Those sneaky influencers</h2> <p>If you follow any influencers, your best bet is to unfollow them if you want to keep your hard-earned cash. Seeing someone else's perfectly-curated and styled life is a surefire way to feel unsatisfied with what you currently have, especially if the influencer has (as most do) cultivated an approachable persona.</p> <p>Remember, influencers are <em>not</em> just like us. That entire line of Tom Ford lipsticks, the stylish new watches, and the new clothing line at Nordstrom were probably all provided for free, as was the trip on a private yacht to a beautiful island getaway to show off all their new wares in front of epic scenery. If you start trying to keep up with your favorite influencer's lifestyle, you'll quickly end up in the poorhouse.</p> <h2>4. FOMO</h2> <p>It's telling that fear of missing out, aka FOMO, has become common parlance on social media. Most of us, to some extent, want to keep up with everyone else. And we fear being left behind, or being seen as not up-to-date.</p> <p>Remember that trends come and go fast, especially on social media. Once you buy that latest gear, watch, or stylish outfit, in a few months, the next trend cycle will be pushing another product. Instead of buying something to fit in with the crowd, think about whether it truly fits in with your needs and lifestyle. (See also: <a href="http://www.wisebread.com/are-you-letting-fomo-ruin-your-finances?ref=seealso" target="_blank">Are You Letting FOMO Ruin Your Finances?</a>)</p> <h2>5. An expanded social circle</h2> <p>Before the advent of social media, it was hard enough to resist comparing ourselves to our friends, but it's even more difficult now with our drastically expanded circles on social media. The increased frequency of social contact online has also made it harder to resist spending. Whereas before social media, you might've seen that uber-rich high school classmate once a year, now you see what she's doing everyday on Instagram. In fact, 88 percent of millennials believe that social media makes them compare themselves more with others.</p> <p>Consider unfollowing people you barely know on social media, especially if they're a bad influence on your shopping habits. Instead, interact with closer friends more frequently &mdash; social media algorithms usually show you posts from accounts you interact with more frequently &mdash; rather than acquaintances you barely know, and will probably never see again in real life. (See also: <a href="http://www.wisebread.com/4-money-lessons-you-can-learn-from-the-joneses?ref=seealso" target="_blank">4 Money Lessons You Can Learn From the Joneses</a>)</p> <h2>6. Endless MLMs from old friends</h2> <p>Not long ago, it seemed like every time I opened Facebook, another friend was hawking leggings, skin care, or essential oils from a multilevel marketing (MLM) company. Wanting to support friends who are trying to make ends meet is an admirable goal, but doing so can quickly add up, especially with the high prices of most of these MLM products. Before long, buying a few products I didn't need had completely wiped out my &quot;fun&quot; money for the month.</p> <p>Facebook allows you to stay friends with a person, but to stop allowing their posts to show up on your feed. All you need to do is unfollow. Eventually, I had to block the feeds of more than one person to prevent my feed from turning into one huge ad. Those friends can still send messages to me, but I don't see what they post unless I consciously go and check out their page. And now, when people approach me about MLM products, I tell them that I already have a supplier. (See also: <a href="http://www.wisebread.com/5-friend-types-that-can-hurt-your-finances?ref=seealso" target="_blank">5 Friend Types That Can Hurt Your Finances</a>)</p> <h2>7. Hyper-targeted ads</h2> <p>Sometimes it seems as if the internet is reading your mind. Advertisers on social media are able to target you based on the data you generate by using the platform. Everything including the movie you streamed recently, the ramen shop you checked in at, and your political leanings are accessible in this new marketplace, making it harder to ignore ads that seem custom-made for you.</p> <p>In the interest of preserving your hard-earned cash, take steps to prevent ads from being quite as eerily targeted toward your likes. Clicking on the small triangular &quot;AdChoices&quot; logo on any online ads served to you will take you to a page run by an organization called the Digital Advertising Alliance. Once you get to the AdChoices page, you can opt out of having ad networks target you with personalized information. It won't block ads entirely, but it will help you avoid the onslaught of personalized ads.</p> <h2>8. Go off the grid</h2> <p>It may seem old-fashioned, but it's nice to take a break from social media sometimes if you feel you're too caught up in the constant marketing ploys. Research shows that spending a lot of time on social media can have negative effects on your mental health. Try consciously unplugging over the weekend and spending that time with friends in-person, or limiting yourself to an hour a day of social media time throughout the week.</p> <h2 style="text-align: center;">Like this article? Pin it!</h2> <div align="center"><a data-pin-do="buttonPin" data-pin-count="above" data-pin-tall="true" href="https://www.pinterest.com/pin/create/button/?url=http%3A%2F%2Fwww.wisebread.com%2F8-ways-social-media-tricks-you-into-spending-more&amp;media=http%3A%2F%2Fwww.wisebread.com%2Ffiles%2Ffruganomics%2Fu5180%2F8%2520Ways%2520Social%2520Media%2520Tricks%2520You%2520Into%2520Spending%2520More.jpg&amp;description=8%20Ways%20Social%20Media%20Tricks%20You%20Into%20Spending%20More"></a></p> <script async defer src="//assets.pinterest.com/js/pinit.js"></script></div> <p style="text-align: center;"><img src="http://wisebread.killeracesmedia.netdna-cdn.com/files/fruganomics/u5180/8%20Ways%20Social%20Media%20Tricks%20You%20Into%20Spending%20More.jpg" alt="8 Ways Social Media Tricks You Into Spending More" width="250" height="374" /></p> <br /><div id="custom_wisebread_footer"><div id="rss_tagline">This article is from <a href="http://www.wisebread.com/camilla-cheung">Camilla Cheung</a> of <a href="http://www.wisebread.com/8-ways-social-media-tricks-you-into-spending-more">Wise Bread</a>, an award-winning personal finance and <a href="http://www.wisebread.com/credit-cards">credit card comparison</a> website. Read more great articles from Wise Bread:</div><div class="view view-similarterms view-id-similarterms view-display-id-block_2 view-dom-id-1"> <div class="view-content"> <div class="item-list"> <ul> <li class="views-row views-row-1 views-row-odd views-row-first"> <div class="views-field-title"> <span class="field-content"><a href="http://www.wisebread.com/heres-how-too-many-decisions-costs-you-money">Here&#039;s How Too Many Decisions Costs You Money</a></span> </div> </li> <li class="views-row views-row-2 views-row-even"> <div class="views-field-title"> <span class="field-content"><a href="http://www.wisebread.com/these-6-shopping-challenges-will-keep-you-stylish-without-breaking-your-budget">These 6 Shopping Challenges Will Keep You Stylish Without Breaking Your Budget</a></span> </div> </li> <li class="views-row views-row-3 views-row-odd"> <div class="views-field-title"> <span class="field-content"><a href="http://www.wisebread.com/the-one-question-you-should-ask-before-every-major-purchase">The One Question You Should Ask Before Every Major Purchase</a></span> </div> </li> <li class="views-row views-row-4 views-row-even"> <div class="views-field-title"> <span class="field-content"><a href="http://www.wisebread.com/how-to-avoid-7-common-spring-spending-traps">How to Avoid 7 Common Spring Spending Traps</a></span> </div> </li> <li class="views-row views-row-5 views-row-odd views-row-last"> <div class="views-field-title"> <span class="field-content"><a href="http://www.wisebread.com/39-mindless-ways-youre-wasting-money-in-every-part-of-your-life">39 Mindless Ways You&#039;re Wasting Money in Every Part of Your Life</a></span> </div> </li> </ul> </div> </div> </div> </div><br/></br> Shopping Technology impulse buys mental bias privacy saving money shopping habits social media social media tips Spending Money Thu, 19 Apr 2018 09:00:06 +0000 Camilla Cheung 2131790 at http://www.wisebread.com 10 Fastest Growing Jobs That Didn't Exist 10 Years Ago http://www.wisebread.com/10-fastest-growing-jobs-that-didnt-exist-10-years-ago <div class="field field-type-filefield field-field-blog-image"> <div class="field-items"> <div class="field-item odd"> <a href="/10-fastest-growing-jobs-that-didnt-exist-10-years-ago" class="imagecache imagecache-250w imagecache-linked imagecache-250w_linked"><img src="http://wisebread.killeracesmedia.netdna-cdn.com/files/fruganomics/imagecache/250w/blog-images/man_smiling_and_leaning_on_solar_panel.jpg" alt="Man smiling and leaning on solar panel" title="" class="imagecache imagecache-250w" width="250" height="140" /></a> </div> </div> </div> <p>A decade ago, social media was young, mommy-blogging was a hot new trend, and &mdash; oh yes &mdash; the economy was falling apart. Millions of us lost our jobs. Now that the job market is strong again and unemployment is low, some of the hottest occupations are lines of work that either didn't exist or were little known back in the first decade of the century.</p> <p>If you're looking for a new career, why not look at one of these new, fast-growing fields? (See also: <a href="http://www.wisebread.com/9-high-paying-jobs-that-didnt-exist-10-years-ago?ref=seealso" target="_blank">9 High-Paying Jobs That Didn't Exist 10 Years Ago</a>)</p> <h2>1. Drone operator</h2> <p>Opportunities include photography and film, inspecting tall buildings, and mapping difficult-to-reach areas. Amazon is experimenting with package delivery by drone, while Facebook is experimenting with using drones to bring internet access to remote areas. With the expected growth in drone use, today's operators could also find work training and certifying tomorrow's operators.</p> <ul> <li> <p>Growth expected by 2021: 1,000 percent.</p> </li> <li> <p>Requirements: FAA certification, possibly short training programs.</p> </li> <li> <p>Median pay: $52,000.</p> </li> </ul> <h2>2. Machine learning engineer</h2> <p>Machine learning is basically another way of saying artificial intelligence, a field where the overall job openings have grown 450 percent since 2013, according to the 2017 Artificial Intelligence Index. This kind of engineer is a ninja programmer who is probably also a math whiz.</p> <p>But wait, you may say: Everyone knows that AI is going to destroy jobs, not create them. Not necessarily. Research and advisory company Gartner estimates that AI will create 2.3 million jobs by 2020, eclipsing the 1.8 million it's expected to eliminate.</p> <ul> <li> <p>Growth since 2012: 980 percent.</p> </li> <li> <p>Requirements: BS or MS in computer science.</p> </li> <li> <p>Median pay: $116,000.</p> </li> </ul> <h2>3. Data scientist</h2> <p>This type of engineer analyzes data produced by websites, apps, computer sales systems, and more, answering business questions or finding trends. The word analytics is sometimes used interchangeably with data science to describe this work. Data scientists usually need to know a statistical programming language, such as Python, as well as a database querying language such as SQL.</p> <p>The roles of machine learning engineer and data scientist are closely linked; machine learning engineers on LinkedIn are likely to list data scientist as their previous job title, and &quot;machine learning&quot; is one of the top skills listed by data scientists.</p> <ul> <li> <p>Growth since 2012: 650 percent.</p> </li> <li> <p>Requirements: BS, MS, or Ph.D. in statistics, computer science, math, or data science.</p> </li> <li> <p>Median pay: $91,212.</p> </li> </ul> <h2>4. Solar panel installer</h2> <p>Although jobs for college graduates have led the recovery since the recession, here's one that requires little education. This is the person installing the solar panels on your roof. This job is growing because the solar industry is hot, producing 24.5 percent growth in all solar-related jobs in 2016.</p> <ul> <li> <p>Growth expected through 2026: 105 percent.</p> </li> <li> <p>Requirements: High school diploma, on-the-job training, possibly tech school courses.</p> </li> <li> <p>Median pay: $39,240.</p> </li> </ul> <h2>5. App developer</h2> <p>Ten years ago, the iPhone was new, and not everyone knew what an app was. Now almost 77 percent of Americans own a smartphone, and my 90-year-old grandma downloads a new slot machine app every week. Short training programs for app programmers have sprung up in San Francisco that turn out graduates in a year or less. These developers go on to make six figures and often get company equity at their first job.</p> <ul> <li> <p>Growth expected through 2026: 31 percent.</p> </li> <li> <p>Requirements: BS in computer science or software engineering, or programming boot camp.</p> </li> <li> <p>Median pay: $106,710.</p> </li> </ul> <h2>6. Genetic counselor</h2> <p>There was such a job as genetic counselor 10 years ago, but people with that title today wouldn't recognize it as the same thing. In the past, genetic counseling consisted of interpreting just a few available tests and sharing the results with patients. Today, so much data is available on an individual's genetics that the job has a larger technical component. Part of the expansion of this job is driven by the growth in genetic testing kits available directly to the public.</p> <ul> <li> <p>Growth expected through 2026: 29 percent.</p> </li> <li> <p>Requirements: MS in genetics or genetic counseling, board certification, state licensing.</p> </li> <li> <p>Median pay: $74,120.</p> </li> </ul> <h2>7. Operations research analyst</h2> <p>These brainiacs use advanced math and analytical methods to solve business and organization problems. There is some overlap between this job and data science. It's also so closely linked to the fields of analytics and data mining that some consider the words interchangeable. The upshot: If you know how to crunch numbers and get important insights out of huge amounts of data, you're going to be in demand, no matter what you call yourself.</p> <ul> <li> <p>Growth expected through 2026: 27 percent.</p> </li> <li> <p>Requirements: BS or MS in business, operations research, math, analytics, or computer science.</p> </li> <li> <p>Median pay: $79,200.</p> </li> </ul> <h2>8. Telemedicine physician</h2> <p>Like many jobs on the list, this field is driven by the ubiquity of high speed internet. Patients are increasingly given the option to video conference with a physician and get a diagnosis or referral to a specialist. Hospitals and medical groups are hiring more doctors comfortable with telemedicine, because the practice saves money and results in better access to specialists, less wait time, and less spread of disease from waiting room contact.</p> <p>Physicians who want to become telemedicine practitioners may need to learn to use connected versions of tools they already know, such as thermometers and stethoscopes.</p> <p>The Bureau of Labor Statistics predicts 13 percent growth for all physicians through 2026, and that includes tele-physicians. However, given how quickly telemedicine is growing, it's reasonable to assume that this niche will grow faster than doctor jobs as a whole.</p> <ul> <li> <p>Growth expected through 2026: 13 percent or more.</p> </li> <li> <p>Requirements: MD, board certification, medical license.</p> </li> <li> <p>Median pay: $200,500.</p> </li> </ul> <h2>9. Health information technician</h2> <p>With the growth in online medical records, professionals who are well versed in medical coding for insurance claims and organizing and securing medical records are needed.</p> <ul> <li> <p>Growth expected through 2026: 13 percent.</p> </li> <li> <p>Requirements: Tech school training program.</p> </li> <li> <p>Median pay: $38,040.</p> </li> </ul> <h2>10. Social media manager</h2> <p>Nearly every brand &mdash; from baked goods to airlines to government agencies &mdash; now hire specialists to represent them on social media platforms such as Facebook, Twitter, Snapchat, and others. These workers might create and post content, moderate discussions, collect and respond to customer feedback, and use analytics software to monitor the brand's image and activity across all social media platforms.</p> <p>The U.S. Bureau of Labor Statistics lumps social media specialists in with public relations workers, and rates job growth for the whole field at 9 percent. However, since social media continues to be a hot growth field, it's reasonable to assume that social media jobs are growing faster than other PR jobs.</p> <ul> <li> <p>Growth expected by 2026: 9 percent or more.</p> </li> <li> <p>Requirements: BS in communications, public relations, journalism, or marketing.</p> </li> <li> <p>Median annual wage: $56,770.</p> </li> </ul> <h2 style="text-align: center;">Like this article? Pin it!</h2> <div align="center"><a data-pin-do="buttonPin" data-pin-count="above" data-pin-tall="true" href="https://www.pinterest.com/pin/create/button/?url=http%3A%2F%2Fwww.wisebread.com%2F10-fastest-growing-jobs-that-didnt-exist-10-years-ago&amp;media=http%3A%2F%2Fwww.wisebread.com%2Ffiles%2Ffruganomics%2Fu5180%2F10%2520Fastest%2520Growing%2520Jobs%2520That%2520Didn%2527t%2520Exist%252010%2520Years%2520Ago.jpg&amp;description=10%20Fastest%20Growing%20Jobs%20That%20Didn't%20Exist%2010%20Years%20Ago"></a></p> <script async defer src="//assets.pinterest.com/js/pinit.js"></script></div> <p style="text-align: center;"><img src="http://wisebread.killeracesmedia.netdna-cdn.com/files/fruganomics/u5180/10%20Fastest%20Growing%20Jobs%20That%20Didn%27t%20Exist%2010%20Years%20Ago.jpg" alt="10 Fastest Growing Jobs That Didn't Exist 10 Years Ago" width="250" height="374" /></p> <br /><div id="custom_wisebread_footer"><div id="rss_tagline">This article is from <a href="http://www.wisebread.com/carrie-kirby">Carrie Kirby</a> of <a href="http://www.wisebread.com/10-fastest-growing-jobs-that-didnt-exist-10-years-ago">Wise Bread</a>, an award-winning personal finance and <a href="http://www.wisebread.com/credit-cards">credit card comparison</a> website. Read more great articles from Wise Bread:</div><div class="view view-similarterms view-id-similarterms view-display-id-block_2 view-dom-id-1"> <div class="view-content"> <div class="item-list"> <ul> <li class="views-row views-row-1 views-row-odd views-row-first"> <div class="views-field-title"> <span class="field-content"><a href="http://www.wisebread.com/9-old-school-jobs-that-are-making-a-comeback">9 Old-School Jobs That Are Making a Comeback</a></span> </div> </li> <li class="views-row views-row-2 views-row-even"> <div class="views-field-title"> <span class="field-content"><a href="http://www.wisebread.com/9-big-companies-that-offer-benefits-for-part-time-workers">9 Big Companies That Offer Benefits for Part-Time Workers</a></span> </div> </li> <li class="views-row views-row-3 views-row-odd"> <div class="views-field-title"> <span class="field-content"><a href="http://www.wisebread.com/5-jobs-that-pay-over-50k-and-dont-require-a-bachelors-degree">5 Jobs That Pay Over $50K and Don&#039;t Require a Bachelor&#039;s Degree</a></span> </div> </li> <li class="views-row views-row-4 views-row-even"> <div class="views-field-title"> <span class="field-content"><a href="http://www.wisebread.com/jumpstart-your-job-search-with-instagram">Jumpstart Your Job Search With Instagram</a></span> </div> </li> <li class="views-row views-row-5 views-row-odd views-row-last"> <div class="views-field-title"> <span class="field-content"><a href="http://www.wisebread.com/5-ways-job-hunting-has-gotten-better-for-new-grads">5 Ways Job Hunting Has Gotten Better for New Grads</a></span> </div> </li> </ul> </div> </div> </div> </div><br/></br> Job Hunting analysts developers fastest growing jobs health care high paying job growth social media technology Wed, 18 Apr 2018 08:30:10 +0000 Carrie Kirby 2131422 at http://www.wisebread.com 12 Gov't Social Media Accounts You Should Follow http://www.wisebread.com/12-govt-social-media-accounts-you-should-follow <div class="field field-type-filefield field-field-blog-image"> <div class="field-items"> <div class="field-item odd"> <a href="/12-govt-social-media-accounts-you-should-follow" class="imagecache imagecache-250w imagecache-linked imagecache-250w_linked"><img src="http://wisebread.killeracesmedia.netdna-cdn.com/files/fruganomics/imagecache/250w/blog-images/girl_using_smartphone.jpg" alt="Girl using smartphone" title="" class="imagecache imagecache-250w" width="250" height="140" /></a> </div> </div> </div> <p>In the Trump era, Twitter has become the de facto way that the White House communicates with the American public. But @realDonaldTrump isn't the only government social media account out there. By keeping an eye on various authorities on Twitter, Instagram, and Facebook, you can stay on top of just about everything: how to save energy, when you can get a deal on park entrance, how early you should get to the airport, and whether you need to board up your windows due to an oncoming storm.</p> <h2>1. National Weather Service</h2> <p><a href="https://twitter.com/NWS" target="_blank">@NWS</a> on Twitter, <a href="https://www.instagram.com/nws/" target="_blank">@nws</a> on Instagram, <a href="https://www.facebook.com/NWS/" target="_blank">@NWS</a> on Facebook</p> <p><strong>What it's good for:</strong> Severe weather alerts nationwide, making it valuable to travelers. If you're expecting a hurricane, a blizzard, or a flood, follow one of the local accounts the NWS maintains so you know whether you need to evacuate.</p> <h2>2. Centers for Disease Control and Prevention</h2> <p><a href="https://twitter.com/CDCgov" target="_blank">@CDC</a> on Twitter, <a href="https://www.instagram.com/cdcgov/" target="_blank">@cdcgov</a> on Instagram, <a href="https://www.facebook.com/CDC/" target="_blank">@CDC</a> on Facebook</p> <p><strong>What it's good for:</strong> Handy health info such as how to differentiate a cold from the flu, or where to get a yellow fever vaccination. You'll also get warnings about food recalls due to bacterial contamination.</p> <p>Add <a href="https://twitter.com/cdcemergency" target="_blank">@cdcemergency</a> to your follows, too. This is where the CDC puts its warnings about public health emergencies such as epidemics and natural disasters.</p> <h2>3. Department of Interior</h2> <p><a href="https://twitter.com/Interior" target="_blank">@interior</a> on Twitter, <a href="https://www.instagram.com/usinterior/" target="_blank">@usinterior</a> on Instagram, <a href="https://www.facebook.com/USInterior/" target="_blank">@usinterior</a> on Facebook</p> <p><strong>What it's good for:</strong> Stunning vistas and wildlife pics from our public lands. You'll also get a heads up when admission to National Parks is free. These accounts will also alert the public if there's a wildfire in a park or if a government shutdown is closing parks.</p> <h2>4. The Consumer Financial Protection Bureau</h2> <p><a href="https://twitter.com/cfpb" target="_blank">@CFPB</a> on Twitter, <a href="https://www.facebook.com/CFPB/" target="_blank">@CFPB</a> on Facebook</p> <p><strong>What it's good for:</strong> Education on how to recognize financial scams, your rights when collectors call, and any changes in tax laws. Also, you'll probably hear about a major financial data breach here first. (See also: <a href="http://www.wisebread.com/6-ways-social-media-can-save-you-money?ref=seealso" target="_blank">6 Ways Social Media Can Save You Money</a>)</p> <h2>5. Transportation Security Administration</h2> <p><a href="https://twitter.com/TSA" target="_blank">@TSA</a> on Twitter, <a href="https://www.instagram.com/tsa/" target="_blank">@tsa</a> on Instagram, <a href="https://www.facebook.com/TSA/" target="_blank">@TSA</a> on Facebook</p> <p><strong>What it's good for:</strong> Your travel questions get answered here, such as, &quot;Can my husband carry on his <a href="https://www.instagram.com/p/BgZJTRRnk2-/" target="_blank">dead bug specimen</a>?&quot; Turns out, the answer is yes! You'll also find changes in ID requirements and carry-on rules. Watch for warnings about delays at specific airports as TSA rolls out new security screenings.</p> <h2>6. U.S. Consumer Product Safety Commission</h2> <p><a href="https://twitter.com/USCPSC" target="_blank">@USCPSC</a> on Twitter, <a href="https://www.instagram.com/uscpsc/" target="_blank">@uscpsc</a> on Instagram, <a href="https://www.facebook.com/USCPSC/" target="_blank">@USCPSC</a> on Facebook</p> <p><strong>What it's good for:</strong> Product recalls, and safety warnings you might not have thought of, like the importance of locking up the liquid nicotine used in e-cigarettes, especially if you have children or pets that could get into it. If it turns out a product you're using can be deadly, you'll want to know right away. You'll also be exposed to hilarious safety-related memes.</p> <h2>7. Federal Emergency Management Agency</h2> <p><a href="https://twitter.com/fema" target="_blank">@fema</a> on Twitter, <a href="https://www.instagram.com/fema/" target="_blank">@fema</a> on Instagram, <a href="https://www.facebook.com/FEMA/" target="_blank">@FEMA</a> on Facebook</p> <p><strong>What it's good for:</strong> Giving you a heads up when weather conditions may lead to disaster, such as a recent warning to Southern Californians that heavy rain coming in might lead to debris flows in burn areas. In case of tornado, hurricane, wildfire, earthquake, tsunami, or any other emergency, tune in here for evacuation instructions, local phone numbers for help, and other potentially lifesaving information.</p> <h2>8. National Aeronautics and Space Administration</h2> <p><a href="https://twitter.com/NASA" target="_blank">@NASA</a> on Twitter, <a href="https://www.instagram.com/nasa/" target="_blank">@nasa</a> on Instagram</p> <p><strong>What it's good for:</strong> Cool videos from the International Space Station, Q&amp;As with astronauts, contests, and job listings. Follow these accounts and you'll be the first to hear about any massive asteroids heading toward Earth or alien attacks.</p> <h2>9. Department of Energy</h2> <p><a href="https://twitter.com/energy" target="_blank">@ENERGY</a> on Twitter, <a href="https://www.instagram.com/energy/" target="_blank">@energy</a> on Instagram, <a href="https://www.facebook.com/energygov/" target="_blank">@energygov</a> on Facebook</p> <p><strong>What it's good for:</strong> Energy saving tips. You'll also find instructions on how to prepare for and avoid power outages during storms. Nuclear power plant emergency or massive blackout? You'll hear that here first, too.</p> <h2>10. U.S. Geological Survey earthquake alerts</h2> <p><a href="https://twitter.com/usgsted" target="_blank">@USGSted</a> on Twitter</p> <p><strong>What it's good for:</strong> Popular in seismically unstable regions such as the San Francisco Bay Area, this feed will share the most recent quakes all over the world, so you can verify whether the shaking you just felt was a truck going by or an earthquake. If The Big One hits you, you're unlikely to be able to pull up Twitter, but if The Big One hits the area where a loved one lives, you can monitor this feed for details.</p> <h2>11. U.S. Department of State</h2> <p><a href="https://twitter.com/StateDept" target="_blank">@StateDept</a> on Twitter, <a href="https://www.instagram.com/statedept/" target="_blank">@statedept</a> on Instagram, <a href="https://www.facebook.com/usdos/" target="_blank">@usdos</a> on Facebook</p> <p><strong>What it's good for:</strong> A recent post advised citizens to apply for a passport before an impending price increase. You can also find official statements &mdash; often on video &mdash; to help you stay on top of developments on the world geopolitical scene. If our tensions with Russia and North Korea lead to World War III, this would be the ideal news source.</p> <h2>12. Your local government agencies</h2> <p>Probably the most useful government social media accounts are not national. You'll want to subscribe to your local police department, transportation authority (I recently checked California's to find out the conditions at Donner Pass on my way to a ski trip), and school district. Some cities have Twitter accounts you can use to notify authorities of things that need attention, like potholes and criminal activity.</p> <h2 style="text-align: center;">Like this article? Pin it!</h2> <div align="center"><a data-pin-do="buttonPin" data-pin-count="above" data-pin-tall="true" href="https://www.pinterest.com/pin/create/button/?url=http%3A%2F%2Fwww.wisebread.com%2F12-govt-social-media-accounts-you-should-follow&amp;media=http%3A%2F%2Fwww.wisebread.com%2Ffiles%2Ffruganomics%2Fu5180%2F12%2520Gov%2527t%2520Social%2520Media%2520Accounts%2520You%2520Should%2520Follow.jpg&amp;description=12%20Gov't%20Social%20Media%20Accounts%20You%20Should%20Follow"></a></p> <script async defer src="//assets.pinterest.com/js/pinit.js"></script></div> <p style="text-align: center;"><img src="http://wisebread.killeracesmedia.netdna-cdn.com/files/fruganomics/u5180/12%20Gov%27t%20Social%20Media%20Accounts%20You%20Should%20Follow.jpg" alt="12 Gov't Social Media Accounts You Should Follow" width="250" height="374" /></p> <br /><div id="custom_wisebread_footer"><div id="rss_tagline">This article is from <a href="http://www.wisebread.com/carrie-kirby">Carrie Kirby</a> of <a href="http://www.wisebread.com/12-govt-social-media-accounts-you-should-follow">Wise Bread</a>, an award-winning personal finance and <a href="http://www.wisebread.com/credit-cards">credit card comparison</a> website. Read more great articles from Wise Bread:</div><div class="view view-similarterms view-id-similarterms view-display-id-block_2 view-dom-id-1"> <div class="view-content"> <div class="item-list"> <ul> <li class="views-row views-row-1 views-row-odd views-row-first"> <div class="views-field-title"> <span class="field-content"><a href="http://www.wisebread.com/flashback-friday-34-smart-ways-to-improve-your-social-media-presence">Flashback Friday: 34 Smart Ways to Improve Your Social Media Presence</a></span> </div> </li> <li class="views-row views-row-2 views-row-even"> <div class="views-field-title"> <span class="field-content"><a href="http://www.wisebread.com/heres-how-one-social-media-micro-star-gets-lots-of-free-stuff">How I Scored Tons of Free Stuff By Building a Small Social Media Audience</a></span> </div> </li> <li class="views-row views-row-3 views-row-odd"> <div class="views-field-title"> <span class="field-content"><a href="http://www.wisebread.com/6-ways-social-media-can-save-you-money">6 Ways Social Media Can Save You Money</a></span> </div> </li> <li class="views-row views-row-4 views-row-even"> <div class="views-field-title"> <span class="field-content"><a href="http://www.wisebread.com/5-social-media-stars-who-earn-way-more-than-you">5 Social Media Stars Who Earn Way More Than You</a></span> </div> </li> <li class="views-row views-row-5 views-row-odd views-row-last"> <div class="views-field-title"> <span class="field-content"><a href="http://www.wisebread.com/5-surprising-ways-social-media-stars-make-money">5 Surprising Ways Social Media Stars Make Money</a></span> </div> </li> </ul> </div> </div> </div> </div><br/></br> Technology Facebook government instagram social media social media tips twitter twitter followers Tue, 17 Apr 2018 08:30:09 +0000 Carrie Kirby 2130751 at http://www.wisebread.com 9 Ways to Vet Your New Employer http://www.wisebread.com/9-ways-to-vet-your-new-employer <div class="field field-type-filefield field-field-blog-image"> <div class="field-items"> <div class="field-item odd"> <a href="/9-ways-to-vet-your-new-employer" class="imagecache imagecache-250w imagecache-linked imagecache-250w_linked"><img src="http://wisebread.killeracesmedia.netdna-cdn.com/files/fruganomics/imagecache/250w/blog-images/making_sure_all_her_bills_are_paid.jpg" alt="Making sure all her bills are paid" title="" class="imagecache imagecache-250w" width="250" height="140" /></a> </div> </div> </div> <p>If you have been contacted for a job opportunity, it may be a very exciting moment. But you also want to make sure the position is right for you. Will you fit in with the company's work culture? Is the organization on stable footing? And how do you learn about things like benefits or vacation policies?</p> <p>This potential new employer wants to know all about you, so you should try to find out as much as you can about them, too. Let's examine these ways that you can vet a possible employer.</p> <h2>1. Ask questions during the interview</h2> <p>We assume that a job interview is all about the employer peppering a candidate with questions. But in many cases, it's just as much about them wanting you to feel comfortable in the role. In every job interview, you will usually be presented with the chance to ask questions, and that's when you can find out many things about the job and the company's mission and culture. This will also help you get a better sense of whether the hiring manager is someone you'd like to work for. Many employers will actually view you negatively if you don't ask questions, because it may suggest a lack of interest in the company or the position.</p> <p>There is one word of caution, though, which is to avoid asking too many questions that might indicate you're only pursuing the job for the money or the perks. For example, asking only about vacation policies, salary, or benefits may backfire. While those are important questions, they can be addressed if you get an offer. (See also: <a href="http://www.wisebread.com/5-questions-you-should-ask-at-every-job-interview?ref=seealso" target="_blank">5 Questions You Should Ask at Every Job Interview</a>)</p> <h2>2. Online reviews</h2> <p>There are a number of websites that offer the chance for employees and former employees to share information about a company. It's worth noting that some of these sites can skew to the negative, as workers may only be inclined to leave a review if they have a complaint. But many of these reviews are simply rundowns of objective facts on things like salaries, benefits, vacation time, and workplace policies. Popular review sites include <a href="https://www.glassdoor.com/index.htm" target="_blank">Glassdoor</a>, <a href="https://www.indeed.com/" target="_blank">Indeed</a>, and <a href="https://www.careerbliss.com/" target="_blank">Careerbliss</a>. There are also review sites for specific groups, including <a href="https://fairygodboss.com/" target="_blank">Fairygodboss</a>, which is focused on women in the workforce. Searching LinkedIn may also reveal some reviews from current or former employees.</p> <h2>3. Talk to current employees</h2> <p>It's not a good idea to cold call people you don't know, but if you are friendly with people within the company, it's a great idea to pick their brain. Do they like working there? How would they describe the workplace culture? Is your potential supervisor someone you might enjoy working for? Your friends will likely put a positive spin on things if they like working there, but they'll also be happy to share any information that will help you succeed. Similarly, they will also let you know if they are unhappy. (See also: <a href="http://www.wisebread.com/10-warning-signs-your-new-boss-may-be-a-bad-boss?ref=seealso" target="_blank">10 Warning Signs Your New Boss May Be a Bad Boss</a>)</p> <h2>4. Social media</h2> <p>Performing searches on Facebook, Instagram, and Twitter may reveal some details about a company. Employees may post updates on projects they are involved in, suggesting that they are proud of the work they are doing. You may come across photos of people at work functions, appearing to have a good time. The company may also post information about awards or promotions, indicating that they celebrate workers who are succeeding. On the flip side, you may come across workers venting their frustrations about the company or their boss. Be sure to take all complaints with a grain of salt, but if your social media searches reveal a barrage of negativity, be wary.</p> <h2>5. LinkedIn profiles of current and past employees</h2> <p>You can glean some details about a company by looking at the LinkedIn profiles of those who work there and those who worked there in the past. If the employees seemed to have long tenures in numerous roles with increasing responsibility, that's a good sign. But if it seems like workers don't last long, that could indicate a problem. (When scanning LinkedIn profiles, be sure to browse incognito so people don't know you are checking them out.)</p> <h2>6. The company website</h2> <p>Obviously, organizations work to make themselves look good online. The messaging on websites is usually designed to cast a positive image of the organization, its work, and its employees. But if you dig around, you can find a lot of objective information about workplace policies, such as 401(k) plans, health benefits, telecommuting options, and more. In addition, public companies are required to release financial information, so you can have a good sense of whether the company is doing well or not.</p> <h2>7. &quot;Best Places to Work&quot; lists</h2> <p>Many local and national publications produce annual lists of companies that have a good reputation among workers. These lists will celebrate organizations with above-average salaries and benefits, and highlight those firms with perks like free food, generous vacation policies, or flexible work schedules. These lists may not necessarily help you learn if you'll like your boss or the job itself, but you may be happier if the company finds itself on one of these lists.</p> <h2>8. News articles</h2> <p>When it comes to companies, sometimes no news is good news. It's one thing if your prospective employer is in the news for the successful launch of a new product, or for hiring 1,000 new workers at its headquarters. But if the company is in the news for poor handling of sexual harassment complaints, that's bad. News about mass layoffs, poor earnings, or changes in leadership may also be red flags, though it's important to know the difference between temporary, fixable problems and those that are indicative of larger issues.</p> <h2>9. The Better Business Bureau</h2> <p>The Better Business Bureau is designed to help consumers, but it can be useful for prospective employees, too. Most people would prefer to work for a company that has high marks for customer service, as opposed to one that gets a bad grade. Complaints received by the BBB can also help you glean whether there are systemic problems within the company. The BBB is geared toward offering information about contractors and charities. If your company does not have a BBB profile, that's neither good nor bad.</p> <h2 style="text-align: center;">Like this article? Pin it!</h2> <div align="center"><a data-pin-do="buttonPin" data-pin-count="above" data-pin-tall="true" href="https://www.pinterest.com/pin/create/button/?url=http%3A%2F%2Fwww.wisebread.com%2F9-ways-to-vet-your-new-employer&amp;media=http%3A%2F%2Fwww.wisebread.com%2Ffiles%2Ffruganomics%2Fu5180%2F9%2520Ways%2520to%2520Vet%2520Your%2520New%2520Employer.jpg&amp;description=9%20Ways%20to%20Vet%20Your%20New%20Employer"></a></p> <script async defer src="//assets.pinterest.com/js/pinit.js"></script></div> <p style="text-align: center;"><img src="http://wisebread.killeracesmedia.netdna-cdn.com/files/fruganomics/u5180/9%20Ways%20to%20Vet%20Your%20New%20Employer.jpg" alt="9 Ways to Vet Your New Employer" width="250" height="374" /></p> <br /><div id="custom_wisebread_footer"><div id="rss_tagline">This article is from <a href="http://www.wisebread.com/tim-lemke">Tim Lemke</a> of <a href="http://www.wisebread.com/9-ways-to-vet-your-new-employer">Wise Bread</a>, an award-winning personal finance and <a href="http://www.wisebread.com/credit-cards">credit card comparison</a> website. Read more great articles from Wise Bread:</div><div class="view view-similarterms view-id-similarterms view-display-id-block_2 view-dom-id-2"> <div class="view-content"> <div class="item-list"> <ul> <li class="views-row views-row-1 views-row-odd views-row-first"> <div class="views-field-title"> <span class="field-content"><a href="http://www.wisebread.com/8-warning-signs-youre-going-to-bomb-your-job-interview">8 Warning Signs You&#039;re Going to Bomb Your Job Interview</a></span> </div> </li> <li class="views-row views-row-2 views-row-even"> <div class="views-field-title"> <span class="field-content"><a href="http://www.wisebread.com/15-questions-you-should-always-ask-at-the-end-of-a-job-interview">15 Questions You Should Always Ask at the End of a Job Interview</a></span> </div> </li> <li class="views-row views-row-3 views-row-odd"> <div class="views-field-title"> <span class="field-content"><a href="http://www.wisebread.com/7-ways-to-vet-your-mortgage-lender">7 Ways to Vet Your Mortgage Lender</a></span> </div> </li> <li class="views-row views-row-4 views-row-even"> <div class="views-field-title"> <span class="field-content"><a href="http://www.wisebread.com/5-ways-job-hunting-has-gotten-better-for-new-grads">5 Ways Job Hunting Has Gotten Better for New Grads</a></span> </div> </li> <li class="views-row views-row-5 views-row-odd views-row-last"> <div class="views-field-title"> <span class="field-content"><a href="http://www.wisebread.com/6-crucial-job-searching-steps-most-people-skip">6 Crucial Job Searching Steps Most People Skip</a></span> </div> </li> </ul> </div> </div> </div> </div><br/></br> Job Hunting company employers job interviews LinkedIn new jobs reviews screening social media vetting Tue, 27 Mar 2018 09:30:19 +0000 Tim Lemke 2119355 at http://www.wisebread.com 5 Ways Job Hunting Has Gotten Better for New Grads http://www.wisebread.com/5-ways-job-hunting-has-gotten-better-for-new-grads <div class="field field-type-filefield field-field-blog-image"> <div class="field-items"> <div class="field-item odd"> <a href="/5-ways-job-hunting-has-gotten-better-for-new-grads" class="imagecache imagecache-250w imagecache-linked imagecache-250w_linked"><img src="http://wisebread.killeracesmedia.netdna-cdn.com/files/fruganomics/imagecache/250w/blog-images/excited_successful_happy_graduates_in_robes_and_hats.jpg" alt="Excited successful happy graduates in robes and hats" title="" class="imagecache imagecache-250w" width="250" height="140" /></a> </div> </div> </div> <p>Job hunting is tough for everyone, but it can be especially tricky for recent college graduates. With a fresh education and less experience, new grads often have a hard time finding that first employer who will give them a chance.</p> <p>But there is good news on the job front for recent college graduates. Gone are the days of sifting through endless help-wanted ads in the newspaper. Job seekers today have a whole new set of resources at their disposal, giving recent college graduates a boost. Here are several ways job hunting has gotten better for new grads.</p> <h2>1. Social media leads to more opportunities</h2> <p>Social media is second nature to young college grads, and that's a good thing, because social media has completely revolutionized the way we look for work. Websites like LinkedIn give you a way to connect with recruiters and other professionals at the click of a button. In addition to building a professional network and looking for job openings, you can ask for recommendations on LinkedIn, providing easy references for hiring managers. Even Facebook and Twitter can lead to opportunities if you are on the lookout.</p> <p>Many companies have dedicated career social media pages where they post all of their openings and interact with potential candidates. This offers an easy way for grads to engage with potential employers before even applying. (See also: <a href="http://www.wisebread.com/jumpstart-your-job-search-with-instagram?ref=seealso" target="_blank">Jumpstart Your Job Search With Instagram</a>)</p> <h2>2. Side hustles provide extra income</h2> <p>Un- or underemployed? Today, you have the benefit of being able to do side gigs to help bridge the financial gap that many recent graduates face.</p> <p>No matter what your career goals are, a side hustle can be a fantastic way to supplement your income. Pet sitting, lawn care, driving for Uber or Lyft, or freelance writing are just a few options you can explore that don't require any significant financial investment.</p> <p>By working a side gig, you can create an additional stream of income while you job hunt for your main career. Even when you do land a job with a comfortable salary, you may find that the extra financial benefit of a side hustle is worth keeping. (See also: <a href="http://www.wisebread.com/14-best-side-jobs-for-fast-cash?ref=seealso" target="_blank">14 Best Side Jobs For Fast Cash</a>)</p> <h2>3. Access to free educational resources is easy</h2> <p>Would mastering a new skill help you in your job search? Or refining your current skill set?</p> <p>You don't necessarily have to go to graduate school or enroll in expensive classes in order to learn something new. Nowadays, you have access to tons of free educational resources through the internet.</p> <p>Whether it's watching YouTube videos, listening to a podcast, reading a book, or even taking an online class, there have never been more cost-effective opportunities to learn a new skill.</p> <h2>4. There are more networking opportunities than ever</h2> <p>Landing your dream job depends not only on what you know, but also <em>who</em> you know. Any person you meet could be the one to open the door to your next job opportunity, so networking as a recent grad is imperative.</p> <p>Most networking groups now have some sort of online presence, making it easy to find one that fits your schedule. You can keep tabs on upcoming events through social media channels, LinkedIn, chat groups, and even websites like Meetup.com. Your school may also have resources for you to find networking events in your area.</p> <p>Many accomplished career professionals know how difficult the job search can be for a recent college graduate. They have all been where you are, and many are happy to help. Technology has made it easy to interact with these people and form a connection. Take advantage of it. (See also: <a href="http://www.wisebread.com/the-10-best-networking-tips-for-people-under-40?ref=seealso" target="_blank">The 10 Best Networking Tips for People Under 40</a>)</p> <h2>5. Social branding can make or break you</h2> <p>Ten years ago, social branding didn't exist. Making a good impression on a potential employer came down solely to a resume and an interview. Now, the internet is your best resource to make a name for yourself. Social branding is an easy way to establish yourself as an accomplished and optimistic professional before you even have any substantial career experience.</p> <p>Most hiring managers will do a Google search and look you up on social media before you get a call for an interview, much less a job offer. Make sure what they find will leave a good impression. Keep your public or easily accessible social media feeds professional and clean. (See also: <a href="http://www.wisebread.com/7-easy-ways-to-clean-up-your-image-on-social-media?ref=seealso" target="_blank">7 Easy Ways to Clean Up Your Image on Social Media</a>)</p> <p>Building a website is also a smart way to showcase your skills, back story, and resume all in one place. You don't have to spend a fortune or hire a designer to build a website; many services offer hosting and free or low-cost website templates that are easy to maintain. (See also: <a href="http://www.wisebread.com/8-surprising-ways-a-personal-website-can-improve-your-life?ref=seealso" target="_blank">8 Surprising Ways a Personal Website Can Improve Your Life</a>)</p> <h2 style="text-align: center;">Like this article? Pin it!</h2> <div align="center"><a data-pin-do="buttonPin" data-pin-count="above" data-pin-tall="true" href="https://www.pinterest.com/pin/create/button/?url=http%3A%2F%2Fwww.wisebread.com%2F5-ways-job-hunting-has-gotten-better-for-new-grads&amp;media=http%3A%2F%2Fwww.wisebread.com%2Ffiles%2Ffruganomics%2Fu5180%2F5%2520Ways%2520Job%2520Hunting%2520Has%2520Gotten%2520Better%2520for%2520New%2520Grads.jpg&amp;description=5%20Ways%20Job%20Hunting%20Has%20Gotten%20Better%20for%20New%20Grads"></a></p> <script async defer src="//assets.pinterest.com/js/pinit.js"></script></div> <p style="text-align: center;"><img src="http://wisebread.killeracesmedia.netdna-cdn.com/files/fruganomics/u5180/5%20Ways%20Job%20Hunting%20Has%20Gotten%20Better%20for%20New%20Grads.jpg" alt="5 Ways Job Hunting Has Gotten Better for New Grads" width="250" height="374" /></p> <br /><div id="custom_wisebread_footer"><div id="rss_tagline">This article is from <a href="http://www.wisebread.com/rachel-slifka">Rachel Slifka</a> of <a href="http://www.wisebread.com/5-ways-job-hunting-has-gotten-better-for-new-grads">Wise Bread</a>, an award-winning personal finance and <a href="http://www.wisebread.com/credit-cards">credit card comparison</a> website. Read more great articles from Wise Bread:</div><div class="view view-similarterms view-id-similarterms view-display-id-block_2 view-dom-id-3"> <div class="view-content"> <div class="item-list"> <ul> <li class="views-row views-row-1 views-row-odd views-row-first"> <div class="views-field-title"> <span class="field-content"><a href="http://www.wisebread.com/jumpstart-your-job-search-with-instagram">Jumpstart Your Job Search With Instagram</a></span> </div> </li> <li class="views-row views-row-2 views-row-even"> <div class="views-field-title"> <span class="field-content"><a href="http://www.wisebread.com/7-networking-tips-for-the-recently-unemployed">7 Networking Tips for the Recently Unemployed</a></span> </div> </li> <li class="views-row views-row-3 views-row-odd"> <div class="views-field-title"> <span class="field-content"><a href="http://www.wisebread.com/13-ways-to-use-social-media-in-business">13 Ways to Use Social Media in Business</a></span> </div> </li> <li class="views-row views-row-4 views-row-even"> <div class="views-field-title"> <span class="field-content"><a href="http://www.wisebread.com/job-hunting-with-a-long-employment-gap">Job Hunting With a Long Employment Gap</a></span> </div> </li> <li class="views-row views-row-5 views-row-odd views-row-last"> <div class="views-field-title"> <span class="field-content"><a href="http://www.wisebread.com/7-things-you-should-never-do-on-linkedin">7 Things You Should Never Do on LinkedIn</a></span> </div> </li> </ul> </div> </div> </div> </div><br/></br> Job Hunting career college graduates LinkedIn networking online presence professionals social branding social media unemployed Wed, 28 Feb 2018 09:31:09 +0000 Rachel Slifka 2108841 at http://www.wisebread.com 6 Ways Your Pet Can Earn a Paycheck http://www.wisebread.com/6-ways-your-pet-can-earn-a-paycheck <div class="field field-type-filefield field-field-blog-image"> <div class="field-items"> <div class="field-item odd"> <a href="/6-ways-your-pet-can-earn-a-paycheck" class="imagecache imagecache-250w imagecache-linked imagecache-250w_linked"><img src="http://wisebread.killeracesmedia.netdna-cdn.com/files/fruganomics/imagecache/250w/blog-images/having_fun_with_my_dog.jpg" alt="Having fun with my dog" title="" class="imagecache imagecache-250w" width="250" height="140" /></a> </div> </div> </div> <p>We pet parents love our fur-babies, often to the detriment of our budgets. Does my dog Jaxon need a fancy Christmas sweater? Of course not &mdash; but is it appropriate for him to visit Santa naked? Also no. If you're a pet parent, I know you feel me on this.</p> <p>But what if I told you that instead of costing you money, your pet(s) could make you some? It's true! And here are six ways how.</p> <h2>1. Turn your pet into a social media star</h2> <p>I'm usually looking at three things on Instagram: beautiful food, hot bods, and cute pets. And if you're the parent of an adorable animal, you can turn that gush-inducing face into a source of income using the image-based social media platform.</p> <p>Take Grumpy Cat, for instance, who became world famous via Instagram. This led to many lucrative merchandising deals, including clothing, toys, iced coffee (that one's a bit of a head-scratcher), and a TV movie. There are plenty of other furry-famous stars, too &mdash; like Doug the Pug and Wally the Bunny, who are cute enough to end wars, but instead bring home the bacon.</p> <p>Jeff Moriarty details how he and his wife got one of their cats into the Instagram game. He says they only spend about one hour a month total on the project, but have experienced local success.</p> <p>&quot;One cat food brand asked if they could use her photo, and provided us with quite a few bags of cat food in exchange,&quot; he says. &quot;Since then we have tagged some of her photos with other brands of cat toys, food, and furniture, and have been given products from those brands in exchange for the use of her photos. While it's not exactly a paycheck, it's products we would normally have to pay for, so she's definitely paying her share for living in our home rent-free.&quot;</p> <p>To try your hand at making your fur-baby Insta-famous, you should aim to make two to three high-quality posts per day so you can build interest and consistency. A unique hashtag using your pet's name can also help grow their popularity. (See also: <a href="http://www.wisebread.com/how-to-turn-your-instagram-account-into-a-paying-gig?ref=seealso" target="_blank">How to Turn Your Instagram Account Into a Paying Gig</a>)</p> <h2>2. Consider more traditional media, like modeling and acting</h2> <p>If you're not savvy enough to make your pet a star on Instagram, there are modeling and acting opportunities out there if your pet has the &quot;look&quot; and/or the talent.</p> <p>Ashley Rossiter of MirrorMePR, which represents horses and canines, says there are a few specialist agencies who have animals on their books. Depending on how well-behaved your pet is, you might have a chance of getting on those books as well, and getting your pet into photographic, film, and TV work.</p> <p>&quot;We look for animals that are well-behaved, confident in themselves, and of course, are photogenic,&quot; she explains.</p> <h2>3. Upload stock images of your pet</h2> <p><img src="http://wisebread.killeracesmedia.netdna-cdn.com/files/fruganomics/u5170/Jaxon_Photo-Credit-Brooke-Jacobs.jpg" width="286" height="400" alt="" /></p> <p>(Photo: <a href="https://www.brookejacobs.com/" target="_blank">Brooke Jacobs</a>)</p> <p>If you're handy with a camera and take nice photos, you may be able to sell images of your pet on stock photo sites like Shutterstock. A friend of mine does this. She offers free prints to pet parents she finds on Craigslist for allowing her to photograph the animal for greeting cards, stock images, and more. My own dog was featured on Martha Stewart's website as a result, and I was given several great photos of the shoot that I proudly hang in my home.</p> <h2>4. Sell your chicken's eggs</h2> <p><img src="http://wisebread.killeracesmedia.netdna-cdn.com/files/fruganomics/u5170/Photo%20Credit-%20Matt%20Bowen.jpg" width="605" height="340" alt="" /></p> <p>(Photo: Matt Bowen)</p> <p>Raising backyard chickens is becoming increasingly popular &mdash; I have a couple friends who do this &mdash; and it's more than it's cracked up to be. (Sorry, couldn't resist.) My pals Matt and Tim started raising chickens last year, and from 20 birds, they've netted $300 in additional income by selling farm-fresh eggs at their workplaces and to family and friends for $4 per dozen. They have a sizable piece of land, but anybody can raise chickens. Check your local laws and do some research before committing. (See also: <a href="http://www.wisebread.com/how-to-turn-your-backyard-into-a-moneymaker?ref=seealso" target="_blank">How to Turn Your Backyard Into a Moneymaker</a>)</p> <h2>5. Offer your alpaca's wool to garment makers</h2> <p>Alpaca fiber is a hot commodity these days, used by garment makers to create all sorts of items from blankets to couture gowns. My friend Celeste Malvar-Stewart, a fashion designer in Columbus, Ohio, engages in the latter &mdash; buying fleece from a local farm to turn out incredible dresses and other pieces, like soft, one-of-a-kind scarves.</p> <p>Alpacas range in price from a few hundred dollars to a few thousand, and they yield between five and 13 pounds of fiber annually, depending on the size of the animal.</p> <h2>6. Charge people to cuddle with your pets</h2> <p>There are a lot of animal lovers out there, some of whom will pay you to spend time with your pet. I know it sounds off the wall, but if you live in a big city where pet ownership is often restricted by landlords, you can try to make a go of it.</p> <p>When I lived in Manhattan, I had the bright idea to sell cuddle time with my dog Jaxon as a way to make money, but also to provide him with company while I was at work all day. It wasn't a million-dollar idea, but I did find a few people online (mostly through a Craigslist ad) who were willing to pay $20&ndash;$25 for a few hours of play time or just relaxing on the couch together.</p> <p>People get lonely, and pets can help alleviate that, so it makes sense. I vetted the people who came to hang out with Jaxon to avoid putting him in danger, and once I felt comfortable enough, he and his new cuddle buddy had a mutually beneficial relationship. Certainly not for everyone, but if you know what you're doing, you can make this work. (See also: <a href="http://www.wisebread.com/how-to-make-400-a-week-as-a-pet-sitter?ref=seealso" target="_blank">How to Make $400+ a Week as a Pet Sitter</a>)</p> <h2 style="text-align: center;">Like this article? Pin it!</h2> <div align="center"><a data-pin-do="buttonPin" data-pin-count="above" data-pin-tall="true" href="https://www.pinterest.com/pin/create/button/?url=http%3A%2F%2Fwww.wisebread.com%2F6-ways-your-pet-can-earn-a-paycheck&amp;media=http%3A%2F%2Fwww.wisebread.com%2Ffiles%2Ffruganomics%2Fu5180%2F6%2520Ways%2520Your%2520Pet%2520Can%2520Earn%2520a%2520Paycheck.jpg&amp;description=6%20Ways%20Your%20Pet%20Can%20Earn%20a%20Paycheck"></a></p> <script async defer src="//assets.pinterest.com/js/pinit.js"></script></div> <p style="text-align: center;"><img src="http://wisebread.killeracesmedia.netdna-cdn.com/files/fruganomics/u5180/6%20Ways%20Your%20Pet%20Can%20Earn%20a%20Paycheck.jpg" alt="6 Ways Your Pet Can Earn a Paycheck" width="250" height="374" /></p> <br /><div id="custom_wisebread_footer"><div id="rss_tagline">This article is from <a href="http://www.wisebread.com/mikey-rox">Mikey Rox</a> of <a href="http://www.wisebread.com/6-ways-your-pet-can-earn-a-paycheck">Wise Bread</a>, an award-winning personal finance and <a href="http://www.wisebread.com/credit-cards">credit card comparison</a> website. Read more great articles from Wise Bread:</div><div class="view view-similarterms view-id-similarterms view-display-id-block_2 view-dom-id-1"> <div class="view-content"> <div class="item-list"> <ul> <li class="views-row views-row-1 views-row-odd views-row-first"> <div class="views-field-title"> <span class="field-content"><a href="http://www.wisebread.com/these-6-instragrammers-are-getting-rich-by-traveling-the-world">These 6 Instragrammers Are Getting Rich by Traveling the World</a></span> </div> </li> <li class="views-row views-row-2 views-row-even"> <div class="views-field-title"> <span class="field-content"><a href="http://www.wisebread.com/how-to-turn-your-instagram-account-into-a-paying-gig">How to Turn Your Instagram Account Into a Paying Gig</a></span> </div> </li> <li class="views-row views-row-3 views-row-odd"> <div class="views-field-title"> <span class="field-content"><a href="http://www.wisebread.com/5-social-media-stars-who-earn-way-more-than-you">5 Social Media Stars Who Earn Way More Than You</a></span> </div> </li> <li class="views-row views-row-4 views-row-even"> <div class="views-field-title"> <span class="field-content"><a href="http://www.wisebread.com/heres-how-one-social-media-micro-star-gets-lots-of-free-stuff">How I Scored Tons of Free Stuff By Building a Small Social Media Audience</a></span> </div> </li> <li class="views-row views-row-5 views-row-odd views-row-last"> <div class="views-field-title"> <span class="field-content"><a href="http://www.wisebread.com/is-pet-health-insurance-worth-it">Is Pet Health Insurance Worth It?</a></span> </div> </li> </ul> </div> </div> </div> </div><br/></br> Extra Income alpacas animals chickens commercials instagram livestock pets social media Mon, 05 Feb 2018 10:00:06 +0000 Mikey Rox 2094583 at http://www.wisebread.com How to Land More Freelance Clients in a Snap http://www.wisebread.com/how-to-land-more-freelance-clients-in-a-snap <div class="field field-type-filefield field-field-blog-image"> <div class="field-items"> <div class="field-item odd"> <a href="/how-to-land-more-freelance-clients-in-a-snap" class="imagecache imagecache-250w imagecache-linked imagecache-250w_linked"><img src="http://wisebread.killeracesmedia.netdna-cdn.com/files/fruganomics/imagecache/250w/blog-images/mature_businesswoman_talking_on_the_phone.jpg" alt="Mature Businesswoman Talking On The Phone" title="" class="imagecache imagecache-250w" width="250" height="140" /></a> </div> </div> </div> <p>You've got a freelance business. Maybe you already have a few clients, or you're looking for your very first ones. Either way, you need successful strategies to add more customers to your roster. Diversification is key when you are freelancing, so use the following tips to expand your client base and build a more solid foundation.</p> <h2>1. Take advantage of social media</h2> <p>It's free, it's popular, and it's a quick and easy way to reach millions of people. If you don't already have them, set up business pages on Facebook, Twitter, Instagram, and if it's applicable, Pinterest. Then start pushing out content.</p> <p>Retweet articles about your industry and comment on them. Publish links to articles you have written. Get your work samples photographed and uploaded, and make sure you use plenty of hashtags so that people can find you easily. Check out the social media sites of businesses you would like to do work for, and leave comments leading back to your pages. The more you post, ideally several times a day, the more chance you have that people will find you.</p> <h2>2. Attend networking events regularly</h2> <p>Depending on your location, you should be able to find regular networking events that you can attend to promote yourself. Websites like Meetup, Eventful, and even Facebook Events make it easier than ever to find something close to you that will be filled with the kind of people you want to meet. Be prepared with business cards, but don't jump right into your elevator pitch. Just mingle, get to know the people there, and when the conversation turns to the inevitable &quot;So what do you do?&quot; question, that's when you can promote yourself.</p> <p>Don't be too pushy, keep it light, but make sure you leave a great impression and a way to be contacted. Even better, ask for their information and hit them up a few days later with a follow up. (See also: <a href="http://www.wisebread.com/11-ways-freelancers-and-telecommuters-can-make-friends-and-network?ref=seealso" target="_blank">11 Ways Freelancers and Telecommuters Can Make Friends and Network</a>)</p> <h2>3. Speak at a conference</h2> <p>If you don't have a problem with public speaking, you should consider speaking at a conference. There are many different organizations and venues to explore, and it is fantastic exposure for you and your business. Speaking at TED is tough, but the local <a href="https://www.ted.com/about/programs-initiatives/tedx-program" target="_blank">TEDx events</a> are much easier to get into. They are well organized, extremely popular, and the TEDx talks get almost as much coverage as the bigger TED presentations. They are filmed and distributed via the TED website and app.</p> <p>If that's not to your liking, find local (or national) conferences that are industry specific. For example, if you're in the design and advertising industry, <a href="http://howdesignlive.com/" target="_blank">HOW Design Conference</a>, <a href="https://www.sxsw.com/" target="_blank">South by Southwest</a>, and <a href="http://www.advertisingweek.com/" target="_blank">Advertising Week</a> offer excellent opportunities to put you in the spotlight and reach new clients. (See also: <a href="http://www.wisebread.com/how-to-make-public-speaking-less-terrifying?ref=seealso" target="_blank">How to Make Public Speaking Less Terrifying</a>)</p> <h2>4. Do some spec work for a client you really want</h2> <p>Picture the ideal client list on your website. Who's on it? Who are you most proud of? Now, create something for that client that's better than anything you've seen out there. If it's an ad campaign, flesh it out. If it's a logo design, show it across a range of applications. If it's a website design, make it functional. Spec work like this can often lead to real work for that same client.</p> <p>Now, it's important to note that this is work you will do to prove your abilities, and was not asked for by the client. This is more of a, &quot;Hey, look over here, I'm really good,&quot; kind of deal. If a client approaches you asking for free work, that's another story. You should consider this carefully. Reach out to other professionals and ask them if it led to paid work. If not, they may simply be exploiting your talents. (See also: <a href="http://www.wisebread.com/8-ways-freelancers-can-make-sure-they-get-paid-on-time?ref=seealso" target="_blank">8 Ways Freelancers Can Make Sure They Get Paid on Time</a>)</p> <h2>5. Become friendly with freelancers in your field</h2> <p>While freelancers are often in competition with each other for the same business, they also know that it's important to have good contacts. For a start, freelancers with impressive client rosters can put you in touch with people who could provide regular work. Then, there's the case of overflow, or last-minute unavailability. If a freelancer has bitten off more than they can chew, you could become a lifeline.</p> <p>How do you meet these fellow freelancers? Well, at the same places you'd meet clients: networking events, online forums, and group chats on Facebook. Be polite, ask for advice, and tell them you are looking for work. Sow these seeds now, and harvest the rewards later.</p> <h2>6. Check in daily at job boards</h2> <p>There are plenty of them out there now, including Upwork, Freelancer, Guru, Indeed, and Glassdoor. Plus, LinkedIn has a jobs section, and you can also create a Google alert for freelance jobs in your industry. Be wary of jobs that pay very little (such as postings on Fiverr, for example), as these are more like one-off projects that will rarely lead to anything substantial. Don't be afraid to pitch on multiple projects at the same time. The chances are, your success rate in the beginning will be low, so you'll want to improve your odds of landing a gig.</p> <h2>7. Consider an ad campaign on Google or Facebook</h2> <p>If you have the funds available, a well-written text ad targeted at the right demographic could bring in some great prospects for you. With both Google ads and Facebook campaigns, you dictate the amount of money you want to spend over a set period of time, and fine-tune the target audience so that the clients you're interested in landing will see the ads.</p> <p>You will want copy that is search engine optimized, so if you are not savvy with SEO, find a copywriter to help you. You will obviously need to make sure that your website is completely finished, and you should also consider a unique landing page. This is first page that the potential client will see, and is a good opportunity to hit them with a bulleted list of your services and easy contact information. (See also: <a href="http://www.wisebread.com/8-surprising-ways-a-personal-website-can-improve-your-life?ref=seealso" target="_blank">8 Surprising Ways a Personal Website Can Improve Your Life</a>)</p> <h2>8. Partner with an agency</h2> <p>Sometimes, the easiest and most convenient way to get new clients is to work with agencies that have already done the hard work. They have access to a wealth of accounts, and if you work directly for them, you can make the agency your own client and work on a diverse array of projects.</p> <p>Advertising, marketing, design, and PR are some of the industries that cannot survive without freelancers. There are also agencies looking for freelance writers and bloggers, photographers, artists, and even carpenters and security guards. Do a search for agencies in your line of work, and don't limit yourself to local firms only. Many writers and designers have clients halfway around the world.</p> <h2 style="text-align: center;">Like this article? Pin it!</h2> <div align="center"><a data-pin-do="buttonPin" data-pin-count="above" data-pin-tall="true" href="https://www.pinterest.com/pin/create/button/?url=http%3A%2F%2Fwww.wisebread.com%2Fhow-to-land-more-freelance-clients-in-a-snap&amp;media=http%3A%2F%2Fwww.wisebread.com%2Ffiles%2Ffruganomics%2Fu5180%2FHow%2520to%2520Land%2520More%2520Freelance%2520Clients%2520in%2520a%2520Snap_0.jpg&amp;description=How%20to%20Land%20More%20Freelance%20Clients%20in%20a%20Snap"></a></p> <script async defer src="//assets.pinterest.com/js/pinit.js"></script></div> <p style="text-align: center;"><img src="http://wisebread.killeracesmedia.netdna-cdn.com/files/fruganomics/u5180/How%20to%20Land%20More%20Freelance%20Clients%20in%20a%20Snap_0.jpg" alt="How to Land More Freelance Clients in a Snap" width="250" height="374" /></p> <p>&nbsp;</p> <br /><div id="custom_wisebread_footer"><div id="rss_tagline">This article is from <a href="http://www.wisebread.com/paul-michael">Paul Michael</a> of <a href="http://www.wisebread.com/how-to-land-more-freelance-clients-in-a-snap">Wise Bread</a>, an award-winning personal finance and <a href="http://www.wisebread.com/credit-cards">credit card comparison</a> website. Read more great articles from Wise Bread:</div><div class="view view-similarterms view-id-similarterms view-display-id-block_2 view-dom-id-2"> <div class="view-content"> <div class="item-list"> <ul> <li class="views-row views-row-1 views-row-odd views-row-first"> <div class="views-field-title"> <span class="field-content"><a href="http://www.wisebread.com/5-ways-freelancers-can-promote-their-work-without-social-media">5 Ways Freelancers Can Promote Their Work Without Social Media</a></span> </div> </li> <li class="views-row views-row-2 views-row-even"> <div class="views-field-title"> <span class="field-content"><a href="http://www.wisebread.com/8-new-years-goals-every-freelancer-should-make">8 New Year&#039;s Goals Every Freelancer Should Make</a></span> </div> </li> <li class="views-row views-row-3 views-row-odd"> <div class="views-field-title"> <span class="field-content"><a href="http://www.wisebread.com/8-ways-freelancers-can-make-sure-they-get-paid-on-time">8 Ways Freelancers Can Make Sure They Get Paid on Time</a></span> </div> </li> <li class="views-row views-row-4 views-row-even"> <div class="views-field-title"> <span class="field-content"><a href="http://www.wisebread.com/13-ways-to-use-social-media-in-business">13 Ways to Use Social Media in Business</a></span> </div> </li> <li class="views-row views-row-5 views-row-odd views-row-last"> <div class="views-field-title"> <span class="field-content"><a href="http://www.wisebread.com/5-fun-and-unexpected-ways-to-get-out-of-a-business-rut">5 Fun and Unexpected Ways to Get Out of a Business Rut</a></span> </div> </li> </ul> </div> </div> </div> </div><br/></br> Entrepreneurship clients conferences customers freelancing job ads networking public speaking small business owners social media Thu, 21 Dec 2017 09:30:10 +0000 Paul Michael 2075579 at http://www.wisebread.com 8 New Year's Goals Every Freelancer Should Make http://www.wisebread.com/8-new-years-goals-every-freelancer-should-make <div class="field field-type-filefield field-field-blog-image"> <div class="field-items"> <div class="field-item odd"> <a href="/8-new-years-goals-every-freelancer-should-make" class="imagecache imagecache-250w imagecache-linked imagecache-250w_linked"><img src="http://wisebread.killeracesmedia.netdna-cdn.com/files/fruganomics/imagecache/250w/blog-images/latina_businesswoman_using_laptop_in_her_office.jpg" alt="Latina Businesswoman Using Laptop In Her Office" title="" class="imagecache imagecache-250w" width="250" height="140" /></a> </div> </div> </div> <p>It&rsquo;s part of the magic of the season &mdash; each new year is a chance for a new beginning. For those of us who freelance, this time of year is particularly important. It&rsquo;s a moment to reflect on what&rsquo;s going right in our businesses, what needs improvement, and what goals should shape the next 12 months. In short, it&rsquo;s time to plan for the care and feeding of our self-made careers. With that in mind, here are eight New Year&rsquo;s goals every freelancer should make.</p> <h2>1. Build your brand</h2> <p>No matter how small the enterprise, branding matters. If you haven&rsquo;t established a brand for your freelance business, resolve to do it this year. Remember, a brand is more than a logo and tagline; it&rsquo;s also the <em>experience</em> clients have with you.</p> <p>If you&rsquo;ve already established a brand, apply it consistently and flawlessly online, in all printed material, and in person. Remember, the goal is to make sure clients keep your business top-of-mind and recommend your services without hesitation.</p> <h2>2. Update your LinkedIn profile</h2> <p>LinkedIn has established itself as <em>the</em> social networking hub for all things employment-related. Its network connects professionals in nearly every field imaginable &mdash; and many of them are in desperate need of freelance help. If your LinkedIn profile is out of date, sloppy, or incomplete, it reflects poorly on you and your business. Update it ASAP. (See also: <a href="http://www.wisebread.com/7-things-you-should-never-do-on-linkedin?ref=seealso" target="_blank">7 Things You Should Never Do on LinkedIn</a>)</p> <h2>3. Learn a new skill</h2> <p>Regardless of what field you&rsquo;re in, markets never stand still. Changing technologies, new tools, and shifting tastes all demand that freelancers adapt or die. Stay competitive by sharpening your current skills; stay engaged by learning new ones. (See also: <a href="http://www.wisebread.com/10-things-all-successful-freelancers-do?ref=seealso" target="_blank">10 Things All Successful Freelancers Do</a>)</p> <h2>4. Expand your network</h2> <p>Freelancing can be isolating, especially for those who work from home. A strong network of colleagues will keep you engaged socially and plugged into new professional opportunities. Devote an hour or two each week to expanding your network through social media, blogs, and industry events. (See also: <a href="http://www.wisebread.com/11-ways-freelancers-and-telecommuters-can-make-friends-and-network?ref=seealso" target="_blank">11 Ways Freelancers and Telecommuters Can Make Friends and Network</a>)</p> <h2>5. Ditch toxic clients</h2> <p>Take a critical look at your project list for the past couple of years. Are there clients who consistently paid late? Had endless demands and unreasonable deadlines? They&rsquo;re likely costing your more money than they bring in. Free yourself by phasing out chaotic professional relationships. But be diplomatic; bad clients often employ good people and you never know where those folks may land.</p> <h2>6. Bump up your rates</h2> <p>For many freelancers, it&rsquo;s tempting keep rates low to draw in more business. But over time, this loss-leader strategy can do more harm than good. Not only does it keep you at a financial disadvantage, it implies your services aren&rsquo;t as professional or in-demand as your competitors&rsquo;.</p> <p>Assess what price the market can bear and adjust your rates accordingly. Communicate the increase clearly in writing and give your clients at least 60&ndash;90 days notice.</p> <h2>7. Make time for downtime</h2> <p>When you work for yourself, the boundary that separates your personal and professional world can get a little fuzzy. This year, establish (and stick to!) a more formalized schedule &mdash; one that allows for real downtime and breaks from client calls, email, and paperwork.</p> <h2>8. Save for retirement</h2> <p>Without access to employee-sponsored retirement programs, freelancers must take the lead on saving for the future. Roth, traditional, and <a href="http://www.wisebread.com/the-sep-ira-is-how-the-self-employed-do-retirement-like-a-boss?ref=internal" target="_blank">SEP (Simplified Employee Pension)</a> IRAs each have distinct benefits and limitations. Choose the one that works best for you and make regular contributions &mdash; starting <em>now</em>. (See also: <a href="http://www.wisebread.com/a-simple-guide-to-retirement-plans-for-the-self-employed?ref=seealso" target="_blank">A Simple Guide to Retirement Plans for the Self-Employed</a>)</p> <h2 style="text-align: center;">Like this article? Pin it!</h2> <div align="center"><a data-pin-do="buttonPin" data-pin-count="above" data-pin-tall="true" href="https://www.pinterest.com/pin/create/button/?url=http%3A%2F%2Fwww.wisebread.com%2F8-new-years-goals-every-freelancer-should-make&amp;media=http%3A%2F%2Fwww.wisebread.com%2Ffiles%2Ffruganomics%2Fu5180%2F8%2520New%2520Years%2520Goals%2520Every%2520Freelancer%2520Should%2520Make.jpg&amp;description=8%20New%20Years%20Goals%20Every%20Freelancer%20Should%20Make"></a></p> <script async defer src="//assets.pinterest.com/js/pinit.js"></script></div> <p style="text-align: center;"><img src="http://wisebread.killeracesmedia.netdna-cdn.com/files/fruganomics/u5180/8%20New%20Years%20Goals%20Every%20Freelancer%20Should%20Make.jpg" alt="8 New Year's Goals Every Freelancer Should Make" width="250" height="374" /></p> <br /><div id="custom_wisebread_footer"><div id="rss_tagline">This article is from <a href="http://www.wisebread.com/kentin-waits">Kentin Waits</a> of <a href="http://www.wisebread.com/8-new-years-goals-every-freelancer-should-make">Wise Bread</a>, an award-winning personal finance and <a href="http://www.wisebread.com/credit-cards">credit card comparison</a> website. Read more great articles from Wise Bread:</div><div class="view view-similarterms view-id-similarterms view-display-id-block_2 view-dom-id-3"> <div class="view-content"> <div class="item-list"> <ul> <li class="views-row views-row-1 views-row-odd views-row-first"> <div class="views-field-title"> <span class="field-content"><a href="http://www.wisebread.com/5-signs-its-time-to-close-your-business">5 Signs It&#039;s Time to Close Your Business</a></span> </div> </li> <li class="views-row views-row-2 views-row-even"> <div class="views-field-title"> <span class="field-content"><a href="http://www.wisebread.com/4-ways-to-fund-your-new-business-without-borrowing-a-dime">4 Ways to Fund Your New Business Without Borrowing a Dime</a></span> </div> </li> <li class="views-row views-row-3 views-row-odd"> <div class="views-field-title"> <span class="field-content"><a href="http://www.wisebread.com/self-employed-heres-how-to-get-your-apartment-application-approved">Self-Employed? Here&#039;s How to Get Your Apartment Application Approved</a></span> </div> </li> <li class="views-row views-row-4 views-row-even"> <div class="views-field-title"> <span class="field-content"><a href="http://www.wisebread.com/5-tax-mistakes-freelancers-need-to-stop-making">5 Tax Mistakes Freelancers Need to Stop Making</a></span> </div> </li> <li class="views-row views-row-5 views-row-odd views-row-last"> <div class="views-field-title"> <span class="field-content"><a href="http://www.wisebread.com/10-fundamentals-of-naming-a-small-business">10 Fundamentals of Naming a Small Business</a></span> </div> </li> </ul> </div> </div> </div> </div><br/></br> Entrepreneurship branding freelance goals networking new year's resolutions retirement self employment skills small businesses social media Wed, 20 Dec 2017 09:00:07 +0000 Kentin Waits 2074044 at http://www.wisebread.com How to Turn Your Instagram Account Into a Paying Gig http://www.wisebread.com/how-to-turn-your-instagram-account-into-a-paying-gig <div class="field field-type-filefield field-field-blog-image"> <div class="field-items"> <div class="field-item odd"> <a href="/how-to-turn-your-instagram-account-into-a-paying-gig" class="imagecache imagecache-250w imagecache-linked imagecache-250w_linked"><img src="http://wisebread.killeracesmedia.netdna-cdn.com/files/fruganomics/imagecache/250w/blog-images/share_the_moment.jpg" alt="Share the moment" title="" class="imagecache imagecache-250w" width="250" height="140" /></a> </div> </div> </div> <p>When it comes to digital marketing, Instagram is at the top of the heap. With 800 million users as of September 2017, the visually-driven platform is a big moneymaker for brands who are savvy about social media marketing.</p> <p>So how can you leverage that marketing power to make some money off your own Instagram account? Assuming that you're just a regular individual who has built an engaged following, there are certainly ways to make an extra buck or two, or even support yourself, using your Instagram account. (See also: <a href="http://www.wisebread.com/5-social-media-stars-who-earn-way-more-than-you?ref=seealso" target="_blank">5 Social Media Stars Who Earn Way More Than You</a>)</p> <h2>1. Create sponsored posts</h2> <p>If you have a lifestyle or product-driven Instagram account, doing a few sponsored posts can provide a neat little side stream of income. Once your account has amassed a few thousand followers, you can start reaching out to brands (or they'll reach out to you) about doing a paid post. How much you'll be compensated varies greatly depending on the brand, how specialized your niche is, how engaged your followers are, and whether you'll include other services, like writing a blog post or hosting a giveaway.</p> <p>Be wary of fatiguing your followers with constant sponsored posts, however. The whole reason why Instagram marketing is so popular is because it seems more authentic and engaged with its audience than traditional forms of marketing. Too many sponsored posts could make you look like you're just a brand mouthpiece.</p> <h2>2. Create content</h2> <p>With the growing importance of Instagram marketing, many brands are focusing more of their ad budget on creating content for social media channels, and often they hire freelancers for this rather than employ full-time staff. With this comes a whole new job category, the content creator &mdash; someone who is paid to create photos and written content for Instagram posts.</p> <p>You don't need to have a huge following to sell your services as a content creator, but you do need creative photos and captions. Many brands are finding that it is less expensive to hire a content creator than to hire a professional photography studio &mdash; the photos don't need to be as detailed or as formal-looking, and can often be taken with natural light. You can also sell your Instagram photos through services like Snapwire, Foap, and Lobster Media. (See also: <a href="http://www.wisebread.com/earn-extra-income-with-your-smartphone-camera?ref=seealso" target="_blank">Earn Extra Income With Your Smartphone Camera</a>)</p> <p>For written content, instead of going through a marketing firm, some brands (especially smaller ones) are hiring freelance copywriters instead. What this means is that Instagram users with clever captions and descriptions are able to find work in content creation by using their Instagram accounts as an online portfolio.</p> <h2>3. Turn free products into paid work</h2> <p>Influencers, even small ones with just a few thousand followers, are often inundated with offers of free products in exchange for an Instagram post, a review, or a shoutout. While free products can be fun, they don't pay the bills.</p> <p>What you can do, however, is turn these offers of free product into paying gigs. For products that I'm interested in, I'll often create an Instagram post using the free products. If the brand reacts favorably, I might email my contact at the brand offering freelance writing or photography services. Quite often, pitching brands for paid work turns into an opportunity to blog for them, create a set of product photos, or for long-term collaboration. (See also: <a href="http://www.wisebread.com/heres-how-one-social-media-micro-star-gets-lots-of-free-stuff?ref=seealso" target="_blank">How I Scored Tons of Free Stuff By Building a Small Social Media Audience</a>)</p> <h2>4. Become a brand ambassador</h2> <p>Becoming a brand ambassador can set you up for steady income every month. Brand ambassador programs can vary greatly in compensation, from free products and an affiliate incentive, to monthly paid partnerships. Here, your status as an influencer will play a large role &mdash; the more engaged your followers are, the better a package you can negotiate. It's always best to work with a brand you truly believe in, so that you are authentic to your followers when you promote it on a consistent basis.</p> <h2>5. Do brand consulting</h2> <p>Once you have amassed a good number of followers who respect your opinion, some brands recognize that you may have good feedback to give them on how they market their brand. They may be willing to pay for that feedback. I personally know a few bloggers/Instagrammers who have been paid to spend a few hours chatting with a company about their products and how they can improve their brand image. There's also a whole category of Instagram consultants who help small or new accounts and brands polish their social media strategy and their Instagram feed.</p> <h2>6. Earn through affiliate networks</h2> <p>Earning money through an affiliate network means that every time someone makes a purchase based on your influence (by clicking an affiliate link with your unique code attached to it), you gain a commission. Affiliate sales can be a great way for influencers to earn income, but they tend to be more effective if you have a large following or if the product you're marketing is super popular. Nevertheless, affiliate sales can be another way to diversify your income stream, and for some influencers they can be extremely lucrative.</p> <p>Because personal accounts on Instagram allow only one live URL (the link in your profile bio), and do not allow direct linking through Instagram photos, affiliate marketing on Instagram is different from blogs or other forms of social media. Some influencers have turned to third-party apps like <a href="https://www.liketoknow.it/" target="_blank">LIKEtoKNOW.it</a>, which send subscribed users an email with links to buy the products when users click &quot;like&quot; on an influencer's photo. You can also send users to your blog or another website where you have your affiliate links available.</p> <h2>7. Adhere to federal requirements</h2> <p>It's important to remember that the Federal Trade Commission notes that all Instagram posts (even the temporary posts on Instagram Stories) should fully <a href="https://www.ftc.gov/tips-advice/business-center/guidance/ftcs-endorsement-guides-what-people-are-asking#SocialNetworkingSites" target="_blank">disclose if the creator received compensation</a> in any form for the post. This applies to free products as well as to monetary compensation. On Instagram, you can use the hashtags #ad, #sponsored, or an explanation in the caption. If you're going to be making money off your Instagram account, you must be upfront about it with your followers.</p> <p>You must also be responsible for reporting your income and paying taxes on it, so you will want to factor that into your asking rates. Brands who pay you are reporting their expenses on their end, so you must also report them when you file your income taxes to avoid a potential penalty.</p> <p>If you've spent time building a following on Instagram, why not make it work for you financially? You might be surprised at how our growing social media use has resulted in a growing industry where you could earn some extra money, or even start an unconventional new career.</p> <h2 style="text-align: center;">Like this article? Pin it!</h2> <div align="center"><a data-pin-do="buttonPin" data-pin-count="above" data-pin-tall="true" href="https://www.pinterest.com/pin/create/button/?url=http%3A%2F%2Fwww.wisebread.com%2Fhow-to-turn-your-instagram-account-into-a-paying-gig&amp;media=http%3A%2F%2Fwww.wisebread.com%2Ffiles%2Ffruganomics%2Fu5180%2FHow%2520to%2520Turn%2520Your%2520Instagram%2520Account%2520Into%2520a%2520Paying%2520Gig.jpg&amp;description=How%20to%20Turn%20Your%20Instagram%20Account%20Into%20a%20Paying%20Gig"></a></p> <script async defer src="//assets.pinterest.com/js/pinit.js"></script></div> <p style="text-align: center;"><img src="http://wisebread.killeracesmedia.netdna-cdn.com/files/fruganomics/u5180/How%20to%20Turn%20Your%20Instagram%20Account%20Into%20a%20Paying%20Gig.jpg" alt="How to Turn Your Instagram Account Into a Paying Gig" width="250" height="374" /></p> <br /><div id="custom_wisebread_footer"><div id="rss_tagline">This article is from <a href="http://www.wisebread.com/camilla-cheung">Camilla Cheung</a> of <a href="http://www.wisebread.com/how-to-turn-your-instagram-account-into-a-paying-gig">Wise Bread</a>, an award-winning personal finance and <a href="http://www.wisebread.com/credit-cards">credit card comparison</a> website. Read more great articles from Wise Bread:</div><div class="view view-similarterms view-id-similarterms view-display-id-block_2 view-dom-id-2"> <div class="view-content"> <div class="item-list"> <ul> <li class="views-row views-row-1 views-row-odd views-row-first"> <div class="views-field-title"> <span class="field-content"><a href="http://www.wisebread.com/these-6-instragrammers-are-getting-rich-by-traveling-the-world">These 6 Instragrammers Are Getting Rich by Traveling the World</a></span> </div> </li> <li class="views-row views-row-2 views-row-even"> <div class="views-field-title"> <span class="field-content"><a href="http://www.wisebread.com/how-to-earn-extra-income-with-twitter">How to Earn Extra Income With Twitter</a></span> </div> </li> <li class="views-row views-row-3 views-row-odd"> <div class="views-field-title"> <span class="field-content"><a href="http://www.wisebread.com/earn-extra-income-with-your-smartphone-camera">Earn Extra Income With Your Smartphone Camera</a></span> </div> </li> <li class="views-row views-row-4 views-row-even"> <div class="views-field-title"> <span class="field-content"><a href="http://www.wisebread.com/heres-how-one-social-media-micro-star-gets-lots-of-free-stuff">How I Scored Tons of Free Stuff By Building a Small Social Media Audience</a></span> </div> </li> <li class="views-row views-row-5 views-row-odd views-row-last"> <div class="views-field-title"> <span class="field-content"><a href="http://www.wisebread.com/6-ways-social-media-can-save-you-money">6 Ways Social Media Can Save You Money</a></span> </div> </li> </ul> </div> </div> </div> </div><br/></br> Extra Income Technology advertising affiliates brand deals consulting content creation freelance instagram photography side jobs social media sponsorships Thu, 16 Nov 2017 09:30:10 +0000 Camilla Cheung 2054956 at http://www.wisebread.com How I Made $400 in 10 Days by Selling an Online Course I Created http://www.wisebread.com/how-i-made-400-in-10-days-by-selling-an-online-course-i-created <div class="field field-type-filefield field-field-blog-image"> <div class="field-items"> <div class="field-item odd"> <a href="/how-i-made-400-in-10-days-by-selling-an-online-course-i-created" class="imagecache imagecache-250w imagecache-linked imagecache-250w_linked"><img src="http://wisebread.killeracesmedia.netdna-cdn.com/files/fruganomics/imagecache/250w/blog-images/young_man_working_at_home_office.jpg" alt="Young man working at home office" title="" class="imagecache imagecache-250w" width="250" height="140" /></a> </div> </div> </div> <p>I've been a freelance writer for over 13 years. Recently, I decided to create something I wish I'd had when I first started out: a course on prolific nonfiction writing called <a href="http://anniemueller.com/write-more-words-faster-a-course-in-nonfiction/" target="_blank">Write More Words, Faster</a>. In the first 10 days of offering the course, with minimal marketing, I made almost $400. Here's what I did, and some tips on how you can do the same (or better!).</p> <h2>1. Figure out the topic</h2> <p>Something that's helped me turn writing from a hobby into a career is my ability to write fast. When I started freelancing, I was churning out five to 10 articles a day for content mills. I wouldn't recommend reading any of those articles &mdash; if they're even still around &mdash; and I didn't love writing them. But I did learn how to quickly assess the content, organize material, write solid main points, and bring it all together with transitions. Doing so quickly was key to keeping up with my writing schedule.</p> <p>It seems that most people who want to write have to do so in the edges of their schedule. Even full-time writers such as myself have to be quick and focused; we have families and responsibilities, and we like to sleep sometimes, too. So, I decided to focus my course on prolific nonfiction writing.</p> <h3>The take-away</h3> <p>Your course material should grow out of a skill, or set of skills, that you already possess. The most obvious starting point is what you currently do for a living; however, don't stop there. Look at your hobbies, side interests, and particular strengths, as well. Try combining two of these elements for a course that's more unique and valuable. (See also: <a href="http://www.wisebread.com/how-to-sell-yourself-to-potential-employers?ref=seealso" target="_blank">How to Sell Yourself to Potential Employers</a>)</p> <h2>2. Develop a course outline</h2> <p>Developing a course outline was the easiest part for me, because (as anyone who's taken my course will tell you) I am obsessed with outlines. They make my writing workflow easier and thus, more prolific. (See also: <a href="http://www.wisebread.com/achieve-more-with-goal-sequencing?ref=seealso" target="_blank"> Achieve More With Goal Sequencing</a>)</p> <p>I like 30-day courses &mdash; something I can work on every day for a month is long enough to feel substantial, but short enough to feel doable. I divided my course into four units, then divided each unit into seven lessons. I added a course introduction and a big, wrap-it-all-up course conclusion to hit that 30-day target.</p> <p>I used a spreadsheet to start organizing my thoughts for the course outline. First, I created a column with the titles of every post I'd already written about writing. Then, I created a column for each unit. Lastly, I started brainstorming lessons for each unit, and decided which of my already-written posts I could use for each lesson.</p> <h3>The take-away</h3> <p>If you don't love planning and outlining as much as I do, you may not like this step! But seriously, take the time to do it. The more detailed your outline, the easier it will be to create the course content. If you're already writing regularly about something, build a course from what you have; you can add more material as needed to round it out.</p> <h2>3. Create a sales and delivery plan</h2> <p>How you deliver your content will affect what your content needs to look like. So before you start creating, choose how you'll deliver it.</p> <p>I had a few requirements for a delivery system:</p> <ul> <li> <p>Something I was already familiar with.</p> </li> <li> <p>Something that would work with PayPal.</p> </li> <li> <p>Something that could be automated.</p> </li> </ul> <p>MailChimp met my requirements, and I didn't have a lot of time to shop around. (I gave myself a deadline to course launch &mdash; and then went around announcing it &mdash; so I had a little less than a month.) Decision made.</p> <p>My sales plan was very basic:</p> <ul> <li> <p>Set up a landing page.</p> </li> <li> <p>Put a PayPal button at the bottom.</p> </li> <li> <p>Automate adding all PayPal purchasers to a specifically created mailing list in MailChimp.</p> </li> </ul> <p>I decided to give purchasers an option of three price points. All but one subscriber paid the lowest price point for the course. I've since simplified the pricing.</p> <h3>The take-away</h3> <p>Your sales and delivery systems do not have to be complex, nor do they have to be perfect. You can spend more time tweaking and automating after you've launched, marketed, and received feedback.</p> <h2>4. Create your course content</h2> <p>Course content was the most time-consuming step. Using a detailed outline, and using content I'd already written, made the process faster. As I finished writing a lesson, or a batch of lessons, I would edit and schedule them in MailChimp.</p> <h3>The take-away</h3> <p>Trying to create a perfect course of any kind will keep you from ever creating a course at all. Your skill is valuable, and you can ask for feedback to learn how to improve your content and your delivery. You can always get better; but you can't improve something that doesn't exist.</p> <p>Remember, too, that your course can be the length you choose. You can create a 10-lesson course, a one-week course, or a one-hour course.</p> <h2>5. Market to the right crowd</h2> <p>The more time you give yourself to market your course, the more effective it will be. I, however, did minimal marketing, and didn't start it until 10 days before I the course launch date.</p> <p>Here's what I did:</p> <ul> <li> <p>Created a couple of rudimentary promo graphics for Twitter and Facebook.</p> </li> <li> <p>Paid for two short ad runs on both Facebook and Twitter, keeping it under $20 for each.</p> </li> <li> <p>Shared a post about my course on LinkedIn.</p> </li> <li> <p>Posted about my course on Twitter.</p> </li> <li> <p>Posted about my course on Facebook.</p> </li> </ul> <p>I don't have a huge follower count on Twitter (around 1,200 people); they're mostly bloggers, writers, and folks with shared interests (such as productivity). You know who's interested in prolific writing? Bloggers, writers, and productivity people. Cool, huh?</p> <p>All of my course subscribers came through Twitter, which I found very interesting. I know a lot of people on Facebook, but they're mostly personal connections: friends, family, extended family, neighbors, etc.</p> <p>My minimal marketing showed me that my personal network, while lovely and supportive, was not interested in prolific writing courses. In my peer and professional network, however, my course content was a match for their interests. That's targeted marketing.</p> <h3>The take-away</h3> <p>No matter what kind of marketing you do, find the right crowd. A connection doesn't guarantee an interest. Think about the interests that overlap with the skill you'll teach. You can do low-cost ads on Facebook, Twitter, or LinkedIn using keywords and filters to target people whose interests align with your course. You can also ask people in your networks to share with others they know who might be interested.</p> <h2>My results</h2> <p>I developed the course idea in early June and set the launch date for July 1. I first mentioned it on Twitter on June 19, and got my first two subscribers within two days. I ran ads on Twitter and Facebook for the last week of June. All my remaining first-run subscribers bought the course in that last week, netting me just under $400 within 10 days.</p> <p>Of course, I spent more than 10 days putting the course together, and I'll continue to spend more time improving it.</p> <p>Still, I'm happy with the results. It was scary to commit and launch something, but so far, the feedback has been positive. The first-run students have already helped me improve the course (we changed the mailing schedule, for example, after a quick poll showed that 80 percent of the students preferred to receive lessons two days apart rather than daily).</p> <h3>The take-away</h3> <p>Create a course by collecting the insights you already have for a skill you're already using. The content is right there, in your head! It takes work to create a course, but the initial return can be quick and significant. And you can continue to market and sell your course as long as the skill is relevant. The more you market, the more subscribers you can gain. By creating a course now, you're establishing a potential source of income for a long time.</p> <h2 style="text-align: center;">Like this article? Pin it!</h2> <div align="center"><a data-pin-do="buttonPin" data-pin-count="above" data-pin-tall="true" data-pin-save="true" href="https://www.pinterest.com/pin/create/button/?url=http%3A%2F%2Fwww.wisebread.com%2Fhow-i-made-400-in-10-days-by-selling-an-online-course-i-created&amp;media=http%3A%2F%2Fwww.wisebread.com%2Ffiles%2Ffruganomics%2Fu5180%2FHow%2520I%2520Made%2520400%2520Dollars%2520in%252010%2520Days%2520by%2520Selling%2520an%2520Online%2520Course%2520I%2520Created.jpg&amp;description=How%20I%20Made%20400%20Dollars%20in%2010%20Days%20by%20Selling%20an%20Online%20Course%20I%20Created"></a></p> <script async defer src="//assets.pinterest.com/js/pinit.js"></script></div> <p style="text-align: center;"><img src="http://wisebread.killeracesmedia.netdna-cdn.com/files/fruganomics/u5180/How%20I%20Made%20400%20Dollars%20in%2010%20Days%20by%20Selling%20an%20Online%20Course%20I%20Created.jpg" alt="How I Made $400 in 10 Days by Selling an Online Course I Created" width="250" height="374" /></p> <br /><div id="custom_wisebread_footer"><div id="rss_tagline">This article is from <a href="http://www.wisebread.com/annie-mueller">Annie Mueller</a> of <a href="http://www.wisebread.com/how-i-made-400-in-10-days-by-selling-an-online-course-i-created">Wise Bread</a>, an award-winning personal finance and <a href="http://www.wisebread.com/credit-cards">credit card comparison</a> website. Read more great articles from Wise Bread:</div><div class="view view-similarterms view-id-similarterms view-display-id-block_2 view-dom-id-6"> <div class="view-content"> <div class="item-list"> <ul> <li class="views-row views-row-1 views-row-odd views-row-first"> <div class="views-field-title"> <span class="field-content"><a href="http://www.wisebread.com/13-ways-to-make-money-teaching-your-skills-to-others">13 Ways to Make Money Teaching Your Skills to Others</a></span> </div> </li> <li class="views-row views-row-2 views-row-even"> <div class="views-field-title"> <span class="field-content"><a href="http://www.wisebread.com/how-to-earn-1000-a-month-or-more-as-an-online-tutor">How to Earn $1,000 a Month or More as an Online Tutor</a></span> </div> </li> <li class="views-row views-row-3 views-row-odd"> <div class="views-field-title"> <span class="field-content"><a href="http://www.wisebread.com/8-new-years-goals-every-freelancer-should-make">8 New Year&#039;s Goals Every Freelancer Should Make</a></span> </div> </li> <li class="views-row views-row-4 views-row-even"> <div class="views-field-title"> <span class="field-content"><a href="http://www.wisebread.com/4-ways-to-find-income-while-waiting-for-full-retirement-age">4 Ways to Find Income While Waiting for Full Retirement Age</a></span> </div> </li> <li class="views-row views-row-5 views-row-odd views-row-last"> <div class="views-field-title"> <span class="field-content"><a href="http://www.wisebread.com/7-ways-to-make-money-over-memorial-day-weekend">7 Ways to Make Money Over Memorial Day Weekend</a></span> </div> </li> </ul> </div> </div> </div> </div><br/></br> Extra Income mailing lists marketing networking online courses side gigs skills social media teaching Mon, 21 Aug 2017 08:31:06 +0000 Annie Mueller 1999911 at http://www.wisebread.com How to Keep Social Media From Ruining Your Vacation http://www.wisebread.com/how-to-keep-social-media-from-ruining-your-vacation <div class="field field-type-filefield field-field-blog-image"> <div class="field-items"> <div class="field-item odd"> <a href="/how-to-keep-social-media-from-ruining-your-vacation" class="imagecache imagecache-250w imagecache-linked imagecache-250w_linked"><img src="http://wisebread.killeracesmedia.netdna-cdn.com/files/fruganomics/imagecache/250w/blog-images/young_black_woman_taking_a_selfie_at_beach.jpg" alt="Young black woman taking a selfie at beach" title="" class="imagecache imagecache-250w" width="250" height="140" /></a> </div> </div> </div> <p>It's fun to make your social media followers envious of your vacation plans and post the perfect beach selfie; we've all done that a time or two. On the other hand, spending too much time documenting your adventures on different social platforms can easily negate that fun in the sun. According to a recent survey conducted by Wyndham Vacation Rentals, 49 percent of vacationers said that social media has negatively impacted their travels.</p> <p>Why? For starters, social media keeps us from being present in the moment. It may keep us from fully experiencing our surroundings, or talking with new people. What's more, on-location status updates, photos, and videos leave us vulnerable to home robberies while we're away.</p> <p>Log off and remember what actually enjoying yourself feels like with these tips on how to keep social media from ruining your vacay.</p> <h2>Never use the check-in or location tagging features</h2> <p>When you're on a glorious trip, the first thing you want to do is tell everybody on social media about it. Fair enough. But by allowing your device's geolocation technology to pinpoint wherever you are around the world, you could be giving the common criminals with whom you're connected the intel they need to rob you blind. Some &quot;friends,&quot; eh?</p> <p>&quot;You might as well put a sign in your front yard stating, 'This house is empty for seven days,'&quot; says Justin Lavelle, chief communications director of BeenVerified.com, an online background check platform. &quot;Even though you may make your profiles private, you can't be sure of your entire network, your friends, or your friends' friends.&quot;</p> <p>Lavelle recommends waiting to post pictures until after you're back from your trip. Yeah, I know, this sort of takes all the fun out of rubbing your ocean-view suite in everybody's faces, but at least you won't come home to an empty house, right?</p> <h2>Limit your selfies</h2> <p>Just as geotagging can alert evildoers that your joint is ripe for the pickin', selfies taken far from home also send a message to thieves that you're &quot;not in Kansas anymore.&quot; So just wait until you've resumed your rightful place as protector of your castle to share your pearly whites and the fantastic places you've been.</p> <p>&quot;If you do plan to use social media to share your vacation, then you might want to consider using a housesitter so that your home appears to be lived in,&quot; Lavelle suggests. &quot;This will alleviate would-be thieves from having an uninterrupted week to plan their attack on your property.&quot; (See also: <a href="http://www.wisebread.com/10-things-to-stop-doing-on-social-media-by-30?ref=seealso" target="_blank">10 Things to Stop Doing on Social Media by 30</a>)</p> <h2>Find alternative ways to connect so you're not using a ton of data</h2> <p>I took a trip to Canada a couple years ago and I was online for about five minutes after crossing the border. The cost? About $30 additional on my monthly bill for roaming data charges. You can avoid these charges by turning off your roaming and staying off social media while the financial burden is yours.</p> <p>&quot;Using media-rich social networks like Facebook or Instagram, and video-chat type communication like Snapchat, while not connected to Wi-Fi, can use a lot of additional data, which can increase plan costs or leave a customer stranded with no data on their trip,&quot; says M. Curtis McCoy, president of Best Cellular. &quot;Make it a priority to connect to your hotel Wi-Fi or free Wi-Fi at restaurants and even gas stations before using these high consumption apps.&quot;</p> <p>It's also a good idea to call your provider to discuss data fees and restrictions before you leave so you're not blindsided by a costly bill when you return. (See also: <a href="http://www.wisebread.com/15-ways-to-prevent-your-smartphone-from-wasting-data?ref=seealso" target="_blank">15 Ways to Prevent Your Smartphone From Wasting Data</a>)</p> <h2>Set a limit on your social media access each day</h2> <p>You owe it to yourself to relax on vacation, so do that. If you really want to check social media while you're away, set a schedule to log on for 15 to 30 minutes in the morning and at bedtime, and stick to it. If there's an emergency, the people who need to get hold of you will get hold of you. Otherwise, sharing cute cat videos and bookmarking recipes can wait until you're back at your desk.</p> <h2>Confiscate your children's connected devices</h2> <p>If your kids want to read or watch movies on their devices while on vacation &mdash; sure, let them. That's what getting away and unwinding is all about. But do they really need access to social media? Take away those devices altogether, or delete the social media apps from their devices while you're on vacation. They're probably gonna whine that they miss their friends, but you're on vacation to spend time together and experience new things going on around you.</p> <p>It might be an uphill battle, but putting your foot down at the beginning of the trip to inform the kids that this will be a social-media-free getaway could be the best decision you make all week. You'll spend quality time together, but most importantly, they'll have fond memories of the vacation for which they'll thank you later.</p> <h2>Avoid offending your international hosts with insensitive posts</h2> <p>It should go without saying that you need to be conscious and careful of what you post on social media while on vacation, especially in foreign countries. Laws vary widely around the world, and what you think of as innocuous could very well land you in a foreign jail.</p> <p>McCoy recommends, when in doubt, check with locals before posting images of religious or historical landmarks. &quot;Your innocent selfie could be a huge offense against their religious practices, traditions, or beliefs,&quot; he says.</p> <p>Furthermore, travelers should not take or share pictures of military or government personnel in certain countries. Always ask first, or just decide that you can totally live without that photo or video. I'd recommend the latter.</p> <h2 style="text-align: center;">Like this article? Pin it!</h2> <div align="center"><a data-pin-do="buttonPin" data-pin-count="above" data-pin-tall="true" data-pin-save="true" href="https://www.pinterest.com/pin/create/button/?url=http%3A%2F%2Fwww.wisebread.com%2Fhow-to-keep-social-media-from-ruining-your-vacation&amp;media=http%3A%2F%2Fwww.wisebread.com%2Ffiles%2Ffruganomics%2Fu5180%2FHow%2520to%2520Keep%2520Social%2520Media%2520From%2520Ruining%2520Your%2520Vacation.jpg&amp;description=How%20to%20Keep%20Social%20Media%20From%20Ruining%20Your%20Vacation"></a></p> <script async defer src="//assets.pinterest.com/js/pinit.js"></script></div> <p style="text-align: center;"><img src="http://wisebread.killeracesmedia.netdna-cdn.com/files/fruganomics/u5180/How%20to%20Keep%20Social%20Media%20From%20Ruining%20Your%20Vacation.jpg" alt="How to Keep Social Media From Ruining Your Vacation" width="250" height="374" /></p> <br /><div id="custom_wisebread_footer"><div id="rss_tagline">This article is from <a href="http://www.wisebread.com/mikey-rox">Mikey Rox</a> of <a href="http://www.wisebread.com/how-to-keep-social-media-from-ruining-your-vacation">Wise Bread</a>, an award-winning personal finance and <a href="http://www.wisebread.com/credit-cards">credit card comparison</a> website. Read more great articles from Wise Bread:</div><div class="view view-similarterms view-id-similarterms view-display-id-block_2 view-dom-id-1"> <div class="view-content"> <div class="item-list"> <ul> <li class="views-row views-row-1 views-row-odd views-row-first"> <div class="views-field-title"> <span class="field-content"><a href="http://www.wisebread.com/5-phone-plans-that-offer-cheaper-roaming-charges-while-traveling">5 Phone Plans That Offer Cheaper Roaming Charges While Traveling</a></span> </div> </li> <li class="views-row views-row-2 views-row-even"> <div class="views-field-title"> <span class="field-content"><a href="http://www.wisebread.com/4-tech-add-ons-that-can-save-travelers-time-and-money">4 Tech Add-Ons That Can Save Travelers Time and Money</a></span> </div> </li> <li class="views-row views-row-3 views-row-odd"> <div class="views-field-title"> <span class="field-content"><a href="http://www.wisebread.com/8-ways-to-save-on-smartphone-costs-while-traveling">8 Ways to Save on Smartphone Costs While Traveling</a></span> </div> </li> <li class="views-row views-row-4 views-row-even"> <div class="views-field-title"> <span class="field-content"><a href="http://www.wisebread.com/how-well-do-you-know-your-facebook-friends-precautions-for-travelers">How Well Do You Know Your Facebook Friends? Precautions for Travelers</a></span> </div> </li> <li class="views-row views-row-5 views-row-odd views-row-last"> <div class="views-field-title"> <span class="field-content"><a href="http://www.wisebread.com/8-travel-warnings-you-shouldnt-ignore">8 Travel Warnings You Shouldn&#039;t Ignore</a></span> </div> </li> </ul> </div> </div> </div> </div><br/></br> Technology Travel off the grid selfies social media technology hacks travel tips vacation hacks vacation selfie Fri, 21 Jul 2017 08:31:11 +0000 Mikey Rox 1988461 at http://www.wisebread.com How to Get Hired by Your Dream Company http://www.wisebread.com/how-to-get-hired-by-your-dream-company <div class="field field-type-filefield field-field-blog-image"> <div class="field-items"> <div class="field-item odd"> <a href="/how-to-get-hired-by-your-dream-company" class="imagecache imagecache-250w imagecache-linked imagecache-250w_linked"><img src="http://wisebread.killeracesmedia.netdna-cdn.com/files/fruganomics/imagecache/250w/blog-images/leading_a_great_team_to_success.jpg" alt="Leading a great team to success" title="" class="imagecache imagecache-250w" width="250" height="140" /></a> </div> </div> </div> <p>Some people have a dream job; others have a dream company. If your dream gig is more of a &quot;who&quot; than a &quot;what,&quot; you'll need to switch up your job-hunting technique. Use these tips, and hiring managers will be eager to extend you an offer at your dream company.</p> <h2>1. Do your homework</h2> <p>You'll give yourself a better fighting chance if you've done your homework before any face-to-face meeting. Find out who the C-level executives are and what the company's mission statement is. This ground-floor research will help you decide if the company's views are in line with your long-term objectives. It'll also demonstrate your dedication when interview day arrives.</p> <p>&quot;This means reading about the company in a variety of places &mdash; their own PR and website, articles about the company in industry publications, and the press,&quot; says human resources expert Laura MacLeod, founder of From the Inside Out Project. &quot;Try to find someone who works or has worked at the company and pick their brain. Try your connections and '2nd degree connections' on LinkedIn.&quot;</p> <p>Once you've done your research, use what you find to focus your pitch. Think about how you'll contribute to the company culture and its bottom line. Make your best case on why you're the best choice for the position.</p> <h2>2. Approach your search actively</h2> <p>If you're limiting your job search to passive online applications, you may be waiting a while for a call. Instead, take a more active approach to getting what you want by letting the decision-makers within the company's &quot;<em>hire-archy</em>&quot; know who you are and what you want.</p> <p>&quot;Your dream company is almost certainly looking for assertiveness, and this means attacking the process from the beginning,&quot; explains Ryan Naylor, CEO and founder of LocalWork.com. &quot;When you hear about the job, whether it's through online job boards or an acquaintance, find a way to make contact with someone. Reach out through your network, locate someone within the ranks, and send them an email or call them on the phone. Use networking tools such as LinkedIn and even Facebook. If you make contact, you have a much better shot at getting that prized interview.&quot;</p> <h2>3. Take advantage of social media</h2> <p>Of course, the best people to network with are those on the inside &mdash; but don't discount those on the outside, either. Creating a rapport with your dream company's clients and associates could turn into a good word on your behalf. It may be a slow build toward the end goal (you'll want to establish a relationship before asking for references or favors), but if patience is your virtue, you can succeed in this endeavor.</p> <p>Social media is a great way to make these connections. Check out the various platforms used by your dream company, and engage. Social media managers will then see that you're a constant presence and interested in the company. Leave comments and start conversations. This could be a great transition into reaching out directly via the platforms' messaging systems to inquire about how you can become part of the narrative permanently.</p> <p>Some larger companies, like Google and Huffington Post, also have separate social media accounts just for job openings. If your dream company has a Twitter, Facebook, or other social media platform just for recruiting talent, be sure to give it a follow and check the feed regularly.</p> <h2>3. Set daily progress goals</h2> <p>Looking for a new job is a marathon, not a sprint. You can't expect to land an interview because you sent over one email attachment detailing your accomplishments. Sometimes it happens like that, but companies that have their pick of the litter usual require a bit more involvement in the hiring process. You need to remind them you're in it to win it, regularly.</p> <p>&quot;Do something every day that gets you one step closer to achieving the interview and the job,&quot; advises corporate trainer Chavaz Kingman. &quot;The more often you submerge yourself in your dream company's ideals and goals, the more easily you'll be able to discuss these goals and ideals in your interview, and in turn on the job.&quot;</p> <h2>4. Adopt a &quot;whatever it takes&quot; attitude</h2> <p>Maybe you get a job offer from your dream company, but it's not exactly the position you wanted. Should you take it anyway? If your goal is getting your foot in the door by any means necessary, then yes. There are other factors to consider, such as taking a potential pay cut &mdash; you may be OK with it, or you may need to negotiate a salary you're more comfortable with. Either way, if you can make it work to accept this position, you should take it. The opportunity to work for your dream company may not come again.</p> <p>Once you're hired, you can really make an effort to shine. Keep up the good work, and it will eventually show management you'd be better suited for the position you really want. Don't go stepping on anybody's toes to get there &mdash; you won't make any friends that way &mdash; but go above and beyond whatever your current job is so your boss will see that you're a dedicated worker.</p> <h2>5. Brush up on basic job-hunting techniques</h2> <p>Getting hired by your dream company takes a little extra legwork, but that doesn't mean you can skip the basics. First, polish up your resume to make sure it's current, spell-checked, and tailored to align with the company's needs. Focus on your successes and achievements, especially any that might be relevant to the job you want. (<a href="http://www.wisebread.com/10-resume-mistakes-that-will-hurt-your-job-search?ref=seealso" target="_blank">10 Resume Mistakes That Will Hurt Your Job Search</a>)</p> <p>Then, prepare for interviews. Yeah, this might be old hat to you by now, but you'll only increase your chances of nailing it if you go in confident and ready to slay. Ask other professionals you know if they'd be willing to give you a practice run and an honest critique. Have them test your knowledge of the subject matter and familiarity with the company background. (See also: <a href="http://www.wisebread.com/how-not-to-answer-10-of-the-most-common-interview-questions?ref=seealso" target="_blank">How NOT TO Answer 10 of the Most Common Interview Questions</a>)</p> <p>Kingman suggests using the S.T.A.R. method when asked to discuss previous work accomplishments. Describe the Situation you were in; the Task you were assigned; the Action you took; and the positive Result of your contribution.</p> <p>Last but not least, do a thorough <a href="http://www.wisebread.com/7-easy-ways-to-clean-up-your-image-on-social-media" target="_blank">social media cleanup</a>. Get rid of unflattering photos, questionable text posts, and anything else inappropriate. Double check your privacy settings, and then view your profiles as an outsider to see what's still visible. Social media searches are a fast way for a company to get an instant feel for your moral character and &quot;real&quot; personality &mdash; don't let a few drunk selfies derail your chance at your dream gig.</p> <br /><div id="custom_wisebread_footer"><div id="rss_tagline">This article is from <a href="http://www.wisebread.com/mikey-rox">Mikey Rox</a> of <a href="http://www.wisebread.com/how-to-get-hired-by-your-dream-company">Wise Bread</a>, an award-winning personal finance and <a href="http://www.wisebread.com/credit-cards">credit card comparison</a> website. Read more great articles from Wise Bread:</div><div class="view view-similarterms view-id-similarterms view-display-id-block_2 view-dom-id-2"> <div class="view-content"> <div class="item-list"> <ul> <li class="views-row views-row-1 views-row-odd views-row-first"> <div class="views-field-title"> <span class="field-content"><a href="http://www.wisebread.com/the-proper-ways-to-discuss-salary-in-a-job-interview">The Proper Ways to Discuss Salary in a Job Interview</a></span> </div> </li> <li class="views-row views-row-2 views-row-even"> <div class="views-field-title"> <span class="field-content"><a href="http://www.wisebread.com/use-cognitive-crafting-to-ace-your-next-job-interview">Use &quot;Cognitive Crafting&quot; to Ace Your Next Job Interview</a></span> </div> </li> <li class="views-row views-row-3 views-row-odd"> <div class="views-field-title"> <span class="field-content"><a href="http://www.wisebread.com/10-things-you-should-never-do-during-a-job-interview">10 Things You Should Never Do During a Job Interview</a></span> </div> </li> <li class="views-row views-row-4 views-row-even"> <div class="views-field-title"> <span class="field-content"><a href="http://www.wisebread.com/how-to-keep-your-job-search-a-secret">How to Keep Your Job Search a Secret</a></span> </div> </li> <li class="views-row views-row-5 views-row-odd views-row-last"> <div class="views-field-title"> <span class="field-content"><a href="http://www.wisebread.com/how-to-land-the-job-when-youre-overqualified">How to Land the Job When You&#039;re Overqualified</a></span> </div> </li> </ul> </div> </div> </div> </div><br/></br> Job Hunting dream company dream job getting hired interviewing new job research social media strategies techniques Mon, 05 Jun 2017 08:30:13 +0000 Mikey Rox 1955702 at http://www.wisebread.com How to Keep Your Job Search a Secret http://www.wisebread.com/how-to-keep-your-job-search-a-secret <div class="field field-type-filefield field-field-blog-image"> <div class="field-items"> <div class="field-item odd"> <a href="/how-to-keep-your-job-search-a-secret" class="imagecache imagecache-250w imagecache-linked imagecache-250w_linked"><img src="http://wisebread.killeracesmedia.netdna-cdn.com/files/fruganomics/imagecache/250w/blog-images/interview_panel.jpg" alt="Interview panel" title="" class="imagecache imagecache-250w" width="250" height="140" /></a> </div> </div> </div> <p>Looking for a job can be tricky when you already have one. You want to take your career to the next level, but you don't want to risk the job you currently have &mdash; which can happen if your employer finds out you're trying to jump ship.</p> <p>Use these tips to keep your search a secret until you're ready to put in your two weeks' notice:</p> <h2>Keep your job search to yourself</h2> <p>There's no need to tell anyone else about your job search, least of all your coworkers. It doesn't matter how close you are, it's still none of their business. Loyalty is a fickle beast when positions are up for grabs, and if your coworkers see a chance to get a leg up, you may find yourself thrown under a proverbial bus. Rumors can spread like wildfire, and they'll eventually hit the boss. You could compromise your current employment if you don't have control of the narrative. Best to say nothing at all.</p> <h2>Stay away from company equipment</h2> <p>Using company equipment to conduct a job search seems like an obvious no-no, but you'd be surprised how many people don't recognize the risk until they get caught. Your activities may be monitored, and it'll be hard to explain yourself when IT has proof that you're wasting company time and resources to further your career elsewhere.</p> <p>Always use your personal computer and mobile devices to look for jobs and respond to emails, and only provide your personal phone numbers for calls. Don't use the office copier or fax for resume or other job-search materials, either; you could accidentally leave your resume on the machines, thereby ratting on yourself.</p> <h2>Continue giving 100 percent at your current job</h2> <p>Remember when you were a senior in high school? It was so hard to put forth the effort during that last week of class. It's common to adopt a similar attitude when you're planning to leave a job. You might tell yourself that you'll be gone soon anyway, so why bother trying to impress anyone? But this is a dangerous mentality. It's important to remain professional until the day your tenure ends at your current position.</p> <p>&quot;Don't ease off the gas just because you are thinking about leaving,&quot; says Ryan Naylor, CEO and founder of LocalWork.com. &quot;Maybe that new job won't come, or maybe you want a good referral later. If you do leave, you want to leave behind a continued path of goodwill, not burned bridges.&quot;</p> <h2>Don't announce your intentions on social media</h2> <p>Even though you think your social media accounts are &quot;private,&quot; remain cautious. People are nosy, and it's common practice these days for employers to check in on their employees' social media presence. If you don't say anything, you don't have to explain anything. This is especially true on LinkedIn; use the service to search for open positions and network with contacts, but don't outwardly declare that you're looking for a new job. It's almost guaranteed to get back to your employer.</p> <p>Nancy Schuman, chief marketing officer at recruitment firm Lloyd Staffing, adds, &quot;Make your activity stream on LinkedIn private and turn off broadcasts. Don't list your current employer by name on your resume. Instead, describe it as a 'large financial institution,' 'a well- known consumer products company,' etc.&quot;</p> <p>Same goes for Facebook, Twitter, and any other platforms you use. You may not be directly connected to your boss, but chances are you're connected to someone you work with, or someone who knows someone you work with. These services may help you make connections faster, but it's best to target individuals in your network directly who may be able to help you. It'll certainly be less dangerous than making a blanket post on Facebook about how you'd like a better job.</p> <h2>Don't send resumes to blind ads</h2> <p>When applying for positions, make sure you know to whom you're sending your resume and information. On platforms like Craigslist, often the job description is listed but the employer remains anonymous. This could spell trouble if you inadvertently respond to an ad your current employer is running.</p> <p>Certified career coach Cheryl Palmer relays a story of a job seeker who made that mistake.</p> <p>&quot;A woman once told me that her coworker responded to a blind ad and then was confronted a short while later by someone in the company from Human Resources,&quot; she says. &quot;The HR professional asked her if she was looking for another job. The woman lied and said no. The HR professional responded, 'I got your resume.' It turned out that the job that this woman had unwittingly applied for was at her own company.&quot;</p> <p>If you're posting to job boards, do that anonymously as well. You never know who's on there. If HR is searching for candidates for your office and they find you, you'll have some explaining to do.</p> <h2>Keep your interview attire in your car</h2> <p>Try not to take time off work to go on job interviews, if only to avoid raising a red flag on why your attendance is suddenly sporadic. If need be, schedule interviews during your lunch break or possibly after work. If there's no wiggle room, as a last resort, take one day off from your current job and try to schedule multiple interviews on that day.</p> <p>To expedite the interview process during work hours &mdash; like lunchtime, for instance &mdash; keep interview attire in your vehicle so you can change in and out of it at a discreet location. A suit and tie will be a dead giveaway if you normally wear jeans and a polo. You can only use the &quot;I have a funeral to attend after work&quot; excuse so many times before your coworkers start to think you're an agent of death.</p> <h2>Use references outside your current company</h2> <p>If you're trying to keep your job search a secret, why would you list your current employer as a reference? Surely you can find other people to vouch for you who don't have the power to fire you for making poor decisions.</p> <p>To avoid this predicament, Schuman suggests letting a prospective employer know that you will offer a current reference once you have a job offer. &quot;But do have other references lined up who know you and your work well for them to contact in the interim,&quot; she adds.</p> <h2>Ask for confidentiality at your interview</h2> <p>You may even go so far as to ask the person with whom you're interviewing not to reach out to your current employer. Just mention that you'd rather keep your current employer out of it; most hiring managers will understand.</p> <p>Schuman suggests, &quot;If you are working with a recruiter, tell them your confidentiality must be maintained; ask to be made aware of all prospective opportunities <em>before</em> your resume is referred.&quot;</p> <br /><div id="custom_wisebread_footer"><div id="rss_tagline">This article is from <a href="http://www.wisebread.com/mikey-rox">Mikey Rox</a> of <a href="http://www.wisebread.com/how-to-keep-your-job-search-a-secret">Wise Bread</a>, an award-winning personal finance and <a href="http://www.wisebread.com/credit-cards">credit card comparison</a> website. Read more great articles from Wise Bread:</div><div class="view view-similarterms view-id-similarterms view-display-id-block_2 view-dom-id-2"> <div class="view-content"> <div class="item-list"> <ul> <li class="views-row views-row-1 views-row-odd views-row-first"> <div class="views-field-title"> <span class="field-content"><a href="http://www.wisebread.com/7-things-you-should-never-include-in-your-cover-letter">7 Things You Should Never Include in Your Cover Letter</a></span> </div> </li> <li class="views-row views-row-2 views-row-even"> <div class="views-field-title"> <span class="field-content"><a href="http://www.wisebread.com/jumpstart-your-job-search-with-instagram">Jumpstart Your Job Search With Instagram</a></span> </div> </li> <li class="views-row views-row-3 views-row-odd"> <div class="views-field-title"> <span class="field-content"><a href="http://www.wisebread.com/11-ways-college-grads-can-get-ahead-in-the-job-hunt">11 Ways College Grads Can Get Ahead in the Job Hunt</a></span> </div> </li> <li class="views-row views-row-4 views-row-even"> <div class="views-field-title"> <span class="field-content"><a href="http://www.wisebread.com/5-ways-job-hunting-has-gotten-better-for-new-grads">5 Ways Job Hunting Has Gotten Better for New Grads</a></span> </div> </li> <li class="views-row views-row-5 views-row-odd views-row-last"> <div class="views-field-title"> <span class="field-content"><a href="http://www.wisebread.com/how-to-get-hired-by-your-dream-company">How to Get Hired by Your Dream Company</a></span> </div> </li> </ul> </div> </div> </div> </div><br/></br> Job Hunting career confidentiality discreet interviewing new jobs privacy resumes social media work Thu, 01 Jun 2017 08:30:18 +0000 Mikey Rox 1957429 at http://www.wisebread.com How I Scored Tons of Free Stuff By Building a Small Social Media Audience http://www.wisebread.com/heres-how-one-social-media-micro-star-gets-lots-of-free-stuff <div class="field field-type-filefield field-field-blog-image"> <div class="field-items"> <div class="field-item odd"> <a href="/heres-how-one-social-media-micro-star-gets-lots-of-free-stuff" class="imagecache imagecache-250w imagecache-linked imagecache-250w_linked"><img src="http://wisebread.killeracesmedia.netdna-cdn.com/files/fruganomics/imagecache/250w/blog-images/iStock-529666142.jpg" alt="Social media star getting lots of free stuff" title="" class="imagecache imagecache-250w" width="250" height="141" /></a> </div> </div> </div> <p>We've all heard of social media stars, aka &quot;influencers,&quot; who can quit their day jobs and live off the free resort stays, paid Instagram posts, and endless swag provided by brands eager to advertise to a large digital audience. But what if you don't have a million followers on social media? Can you still reap material benefits?</p> <p>I spent the last four months building up a modest Instagram following in my spare time. It started as a hobby, but to my surprise, brands started offering me free stuff to review much sooner than I anticipated. I fall into the realm of the &quot;micro-influencer,&quot; which is a social media account with a few thousand followers, rather than a few hundred thousand. I currently get so many offers for free products that I can't possibly say yes to them all. You can get free stuff, too, with a few social media tips.</p> <h2>1. Find a niche</h2> <blockquote class="instagram-media" data-instgrm-version="7" style=" background:#FFF; border:0; border-radius:3px; box-shadow:0 0 1px 0 rgba(0,0,0,0.5),0 1px 10px 0 rgba(0,0,0,0.15); margin: 1px; max-width:658px; padding:0; width:99.375%; width:-webkit-calc(100% - 2px); width:calc(100% - 2px);"><div style="padding:8px;"> <div style=" background:#F8F8F8; line-height:0; margin-top:40px; padding:50.0% 0; text-align:center; width:100%;"> <div style=" background:url(data:image/png;base64,iVBORw0KGgoAAAANSUhEUgAAACwAAAAsCAMAAAApWqozAAAABGdBTUEAALGPC/xhBQAAAAFzUkdCAK7OHOkAAAAMUExURczMzPf399fX1+bm5mzY9AMAAADiSURBVDjLvZXbEsMgCES5/P8/t9FuRVCRmU73JWlzosgSIIZURCjo/ad+EQJJB4Hv8BFt+IDpQoCx1wjOSBFhh2XssxEIYn3ulI/6MNReE07UIWJEv8UEOWDS88LY97kqyTliJKKtuYBbruAyVh5wOHiXmpi5we58Ek028czwyuQdLKPG1Bkb4NnM+VeAnfHqn1k4+GPT6uGQcvu2h2OVuIf/gWUFyy8OWEpdyZSa3aVCqpVoVvzZZ2VTnn2wU8qzVjDDetO90GSy9mVLqtgYSy231MxrY6I2gGqjrTY0L8fxCxfCBbhWrsYYAAAAAElFTkSuQmCC); display:block; height:44px; margin:0 auto -44px; position:relative; top:-22px; width:44px;">&nbsp;</div> </div> <p style=" color:#c9c8cd; font-family:Arial,sans-serif; font-size:14px; line-height:17px; margin-bottom:0; margin-top:8px; overflow:hidden; padding:8px 0 7px; text-align:center; text-overflow:ellipsis; white-space:nowrap;"><a href="https://www.instagram.com/p/BHnWxevh8p3/" style=" color:#c9c8cd; font-family:Arial,sans-serif; font-size:14px; font-style:normal; font-weight:normal; line-height:17px; text-decoration:none;" target="_blank">A post shared by Camilla (@gracefulfaceblog)</a> on <time style=" font-family:Arial,sans-serif; font-size:14px; line-height:17px;" datetime="2016-07-08T21:05:23+00:00">Jul 8, 2016 at 2:05pm PDT</time></p> </div> </blockquote> <script async defer src="//platform.instagram.com/en_US/embeds.js"></script><p>The easiest way to get active engagement from the social media community and attention from brands is by &quot;niching down&quot; in social-media parlance. Finding a small, but dedicated community focused on a niche hobby or product can help you grow the fastest. In my case, I started by focusing on Asian beauty products, which is a very focused, but growing part of the beauty industry. My followers are highly engaged and tight-knit, making any influence in this community incredibly valuable, especially for up-and-coming brands.</p> <p>If you'd like to get free swag from brands, it helps if the products you'd like to receive aren't overwhelmingly expensive. It's far more likely for a beauty, food, or clothing brand to send you some of their wares than expensive electronics brands, for instance. I see people with just 400 to 500 followers in my niche receiving free products.</p> <h2>2. Provide value</h2> <p>Providing reviews or tips to your followers can be one way to engage the community and keep them coming back for more. Even if your social media account is more aspirational and lifestyle-oriented, be sure to think about what you're offering that will keep people's attention, and what would make them likely to purchase the products you showcase.</p> <h2>3. Post regularly</h2> <blockquote class="instagram-media" data-instgrm-version="7" style=" background:#FFF; border:0; border-radius:3px; box-shadow:0 0 1px 0 rgba(0,0,0,0.5),0 1px 10px 0 rgba(0,0,0,0.15); margin: 1px; max-width:658px; padding:0; width:99.375%; width:-webkit-calc(100% - 2px); width:calc(100% - 2px);"><div style="padding:8px;"> <div style=" background:#F8F8F8; line-height:0; margin-top:40px; padding:50.0% 0; text-align:center; width:100%;"> <div style=" background:url(data:image/png;base64,iVBORw0KGgoAAAANSUhEUgAAACwAAAAsCAMAAAApWqozAAAABGdBTUEAALGPC/xhBQAAAAFzUkdCAK7OHOkAAAAMUExURczMzPf399fX1+bm5mzY9AMAAADiSURBVDjLvZXbEsMgCES5/P8/t9FuRVCRmU73JWlzosgSIIZURCjo/ad+EQJJB4Hv8BFt+IDpQoCx1wjOSBFhh2XssxEIYn3ulI/6MNReE07UIWJEv8UEOWDS88LY97kqyTliJKKtuYBbruAyVh5wOHiXmpi5we58Ek028czwyuQdLKPG1Bkb4NnM+VeAnfHqn1k4+GPT6uGQcvu2h2OVuIf/gWUFyy8OWEpdyZSa3aVCqpVoVvzZZ2VTnn2wU8qzVjDDetO90GSy9mVLqtgYSy231MxrY6I2gGqjrTY0L8fxCxfCBbhWrsYYAAAAAElFTkSuQmCC); display:block; height:44px; margin:0 auto -44px; position:relative; top:-22px; width:44px;">&nbsp;</div> </div> <p style=" color:#c9c8cd; font-family:Arial,sans-serif; font-size:14px; line-height:17px; margin-bottom:0; margin-top:8px; overflow:hidden; padding:8px 0 7px; text-align:center; text-overflow:ellipsis; white-space:nowrap;"><a href="https://www.instagram.com/p/BIn_7CbB1bC/" style=" color:#c9c8cd; font-family:Arial,sans-serif; font-size:14px; font-style:normal; font-weight:normal; line-height:17px; text-decoration:none;" target="_blank">A post shared by Camilla (@gracefulfaceblog)</a> on <time style=" font-family:Arial,sans-serif; font-size:14px; line-height:17px;" datetime="2016-08-02T23:36:21+00:00">Aug 2, 2016 at 4:36pm PDT</time></p> </div> </blockquote> <script async defer src="//platform.instagram.com/en_US/embeds.js"></script><p>When your followers know you have new content coming regularly, they're more likely to seek it out and engage with your posts. Your followers will feel like they know you better. Brands will know that you post consistently, and are likely to follow through with reviewing or showcasing their products. This may differ based on the social media platform &mdash; you could post several times a day on Instagram without fatiguing your followers, for instance, whereas you may want to post less frequently on Facebook, YouTube, and other platforms.</p> <h2>4. Do your hashtag or keyword research</h2> <p>On Instagram and Twitter, make sure you're using targeted, effective hashtags. For other social media platforms such as YouTube and blogs, make sure you do your keyword research so your posts show up in Google search.</p> <h2>5. Create great visuals</h2> <blockquote class="instagram-media" data-instgrm-version="7" style=" background:#FFF; border:0; border-radius:3px; box-shadow:0 0 1px 0 rgba(0,0,0,0.5),0 1px 10px 0 rgba(0,0,0,0.15); margin: 1px; max-width:658px; padding:0; width:99.375%; width:-webkit-calc(100% - 2px); width:calc(100% - 2px);"><div style="padding:8px;"> <div style=" background:#F8F8F8; line-height:0; margin-top:40px; padding:50.0% 0; text-align:center; width:100%;"> <div style=" background:url(data:image/png;base64,iVBORw0KGgoAAAANSUhEUgAAACwAAAAsCAMAAAApWqozAAAABGdBTUEAALGPC/xhBQAAAAFzUkdCAK7OHOkAAAAMUExURczMzPf399fX1+bm5mzY9AMAAADiSURBVDjLvZXbEsMgCES5/P8/t9FuRVCRmU73JWlzosgSIIZURCjo/ad+EQJJB4Hv8BFt+IDpQoCx1wjOSBFhh2XssxEIYn3ulI/6MNReE07UIWJEv8UEOWDS88LY97kqyTliJKKtuYBbruAyVh5wOHiXmpi5we58Ek028czwyuQdLKPG1Bkb4NnM+VeAnfHqn1k4+GPT6uGQcvu2h2OVuIf/gWUFyy8OWEpdyZSa3aVCqpVoVvzZZ2VTnn2wU8qzVjDDetO90GSy9mVLqtgYSy231MxrY6I2gGqjrTY0L8fxCxfCBbhWrsYYAAAAAElFTkSuQmCC); display:block; height:44px; margin:0 auto -44px; position:relative; top:-22px; width:44px;">&nbsp;</div> </div> <p style=" color:#c9c8cd; font-family:Arial,sans-serif; font-size:14px; line-height:17px; margin-bottom:0; margin-top:8px; overflow:hidden; padding:8px 0 7px; text-align:center; text-overflow:ellipsis; white-space:nowrap;"><a href="https://www.instagram.com/p/BRJxnPhgdF1/" style=" color:#c9c8cd; font-family:Arial,sans-serif; font-size:14px; font-style:normal; font-weight:normal; line-height:17px; text-decoration:none;" target="_blank">A post shared by Camilla (@gracefulfaceblog)</a> on <time style=" font-family:Arial,sans-serif; font-size:14px; line-height:17px;" datetime="2017-03-02T22:36:38+00:00">Mar 2, 2017 at 2:36pm PST</time></p> </div> </blockquote> <script async defer src="//platform.instagram.com/en_US/embeds.js"></script><p>If you want brands to be showcased on your account, you need to make their products look good. While you don't have to be a professional photographer, spend some time setting up your photos, and make sure they're clear, well-lit, and pleasing to the eye. Photo editing apps such as VSCO, Snapseed, and Facetune can help you create social media-ready photos without the need for professional photo-editing software. (See also: <a href="http://www.wisebread.com/these-6-instragrammers-are-getting-rich-by-traveling-the-world" target="_blank">6 Instagrammers Getting Rich by Traveling the World</a>)</p> <h2>6. Focus on engagement</h2> <p>Social media isn't all a numbers game, contrary to popular opinion. You may only have a few hundred followers, but if you have a high proportion of your followers commenting and &quot;liking&quot; your posts, you show brands that your followers care about your opinions. To many brands, engagement counts as much as numbers, and in some cases, more. (See also: <a href="http://www.wisebread.com/5-social-media-stars-who-earn-way-more-than-you?ref=seealso" target="_blank">5 Social Media Stars Who Earn Way More Than You</a>)</p> <h2>7. Be authentic</h2> <blockquote class="instagram-media" data-instgrm-version="7" style=" background:#FFF; border:0; border-radius:3px; box-shadow:0 0 1px 0 rgba(0,0,0,0.5),0 1px 10px 0 rgba(0,0,0,0.15); margin: 1px; max-width:658px; padding:0; width:99.375%; width:-webkit-calc(100% - 2px); width:calc(100% - 2px);"><div style="padding:8px;"> <div style=" background:#F8F8F8; line-height:0; margin-top:40px; padding:50.0% 0; text-align:center; width:100%;"> <div style=" background:url(data:image/png;base64,iVBORw0KGgoAAAANSUhEUgAAACwAAAAsCAMAAAApWqozAAAABGdBTUEAALGPC/xhBQAAAAFzUkdCAK7OHOkAAAAMUExURczMzPf399fX1+bm5mzY9AMAAADiSURBVDjLvZXbEsMgCES5/P8/t9FuRVCRmU73JWlzosgSIIZURCjo/ad+EQJJB4Hv8BFt+IDpQoCx1wjOSBFhh2XssxEIYn3ulI/6MNReE07UIWJEv8UEOWDS88LY97kqyTliJKKtuYBbruAyVh5wOHiXmpi5we58Ek028czwyuQdLKPG1Bkb4NnM+VeAnfHqn1k4+GPT6uGQcvu2h2OVuIf/gWUFyy8OWEpdyZSa3aVCqpVoVvzZZ2VTnn2wU8qzVjDDetO90GSy9mVLqtgYSy231MxrY6I2gGqjrTY0L8fxCxfCBbhWrsYYAAAAAElFTkSuQmCC); display:block; height:44px; margin:0 auto -44px; position:relative; top:-22px; width:44px;">&nbsp;</div> </div> <p style=" color:#c9c8cd; font-family:Arial,sans-serif; font-size:14px; line-height:17px; margin-bottom:0; margin-top:8px; overflow:hidden; padding:8px 0 7px; text-align:center; text-overflow:ellipsis; white-space:nowrap;"><a href="https://www.instagram.com/p/BNyO9OSh1Ik/" style=" color:#c9c8cd; font-family:Arial,sans-serif; font-size:14px; font-style:normal; font-weight:normal; line-height:17px; text-decoration:none;" target="_blank">A post shared by Camilla (@gracefulfaceblog)</a> on <time style=" font-family:Arial,sans-serif; font-size:14px; line-height:17px;" datetime="2016-12-09T05:37:05+00:00">Dec 8, 2016 at 9:37pm PST</time></p> </div> </blockquote> <script async defer src="//platform.instagram.com/en_US/embeds.js"></script><p>Everyone on the social media scene harps on the importance of being authentic, but it isn't always easy when you're putting only your best photos and content out there on the internet. There's a fine line between appearing professional (and thus appealing to brands) and being approachable. Don't be afraid to share a little bit about yourself personally, but don&rsquo;t veer into the realm of too much information or negativity.</p> <p>It may seem a little odd to say this in an article about how to get free stuff, but don't be too focused on getting free stuff. Your followers can spot a mercenary attitude a mile away, and your account won't grow if it seems like it only exists to get freebies. I started my account to chronicle my hobby, not to get free products. The free swag was just a nice byproduct of being immersed in a great community.</p> <h2>8. Join influencer apps and networks</h2> <p>The Influenster app is probably the most well-known and popular influencer app, with broad categories such as food, haircare, home goods, beauty, and more. With this influencer network, you receive free samples to review on your social media accounts. The more followers you have, the more likely you are to receive samples regularly, though I started receiving products even when I only had a few hundred followers.</p> <p>I've also started using Brandbacker, an influencer network that allows you to apply to do brand campaigns in exchange for free products or sometimes paid opportunities.</p> <h2>9. Approach brands directly</h2> <blockquote class="instagram-media" data-instgrm-version="7" style=" background:#FFF; border:0; border-radius:3px; box-shadow:0 0 1px 0 rgba(0,0,0,0.5),0 1px 10px 0 rgba(0,0,0,0.15); margin: 1px; max-width:658px; padding:0; width:99.375%; width:-webkit-calc(100% - 2px); width:calc(100% - 2px);"><div style="padding:8px;"> <div style=" background:#F8F8F8; line-height:0; margin-top:40px; padding:50.0% 0; text-align:center; width:100%;"> <div style=" background:url(data:image/png;base64,iVBORw0KGgoAAAANSUhEUgAAACwAAAAsCAMAAAApWqozAAAABGdBTUEAALGPC/xhBQAAAAFzUkdCAK7OHOkAAAAMUExURczMzPf399fX1+bm5mzY9AMAAADiSURBVDjLvZXbEsMgCES5/P8/t9FuRVCRmU73JWlzosgSIIZURCjo/ad+EQJJB4Hv8BFt+IDpQoCx1wjOSBFhh2XssxEIYn3ulI/6MNReE07UIWJEv8UEOWDS88LY97kqyTliJKKtuYBbruAyVh5wOHiXmpi5we58Ek028czwyuQdLKPG1Bkb4NnM+VeAnfHqn1k4+GPT6uGQcvu2h2OVuIf/gWUFyy8OWEpdyZSa3aVCqpVoVvzZZ2VTnn2wU8qzVjDDetO90GSy9mVLqtgYSy231MxrY6I2gGqjrTY0L8fxCxfCBbhWrsYYAAAAAElFTkSuQmCC); display:block; height:44px; margin:0 auto -44px; position:relative; top:-22px; width:44px;">&nbsp;</div> </div> <p style=" color:#c9c8cd; font-family:Arial,sans-serif; font-size:14px; line-height:17px; margin-bottom:0; margin-top:8px; overflow:hidden; padding:8px 0 7px; text-align:center; text-overflow:ellipsis; white-space:nowrap;"><a href="https://www.instagram.com/p/BSOpfAyAFlL/" style=" color:#c9c8cd; font-family:Arial,sans-serif; font-size:14px; font-style:normal; font-weight:normal; line-height:17px; text-decoration:none;" target="_blank">A post shared by Camilla (@gracefulfaceblog)</a> on <time style=" font-family:Arial,sans-serif; font-size:14px; line-height:17px;" datetime="2017-03-29T16:33:12+00:00">Mar 29, 2017 at 9:33am PDT</time></p> </div> </blockquote> <script async defer src="//platform.instagram.com/en_US/embeds.js"></script><p>Once you have a social media presence and have established your niche, it doesn't hurt to approach brands directly for free samples to showcase. You can approach brands via private message on social media, or look for their marketing or PR contacts via their websites. Send a concise, professional message, and tell them what value you bring to the table. Do you give really helpful, detailed reviews? Or beautiful photography? How can your content benefit the brand?</p> <p>Smaller brands are often willing to reach out to influencers with smaller followings, but you'd be surprised what response you might get (and the free goodies) if you reach out to larger brands who may have more of a marketing budget.</p> <h2>10. Be clear about expectations</h2> <p>It's exciting to get free products just for putting up a post on social media. Just be sure to set clear expectations, both for yourself and for brands you're working with, about just how much content you will create. Some brands expect you to create several posts across several different social media platforms in exchange for a free item. Others may be willing to send you the products with no strings attached and hope that you'll post something positive about them. It's best to be on the same page to begin with, and try to get it in writing, even if it's just a quick note via private message. And remember, you can always say no. Free products don't pay the bills, after all.</p> <p>Everyone wants a slice of the social media marketing pie these days, so if you're willing to create great content in exchange for free stuff, it's not too hard to do so. Many small influencers are able to support their hobby this way, without having to shell out too much of their own cash. And who knows, once you've mastered micro-influencer territory, you might even be able to turn your social media account into a paid side gig.</p> <br /><div id="custom_wisebread_footer"><div id="rss_tagline">This article is from <a href="http://www.wisebread.com/camilla-cheung">Camilla Cheung</a> of <a href="http://www.wisebread.com/heres-how-one-social-media-micro-star-gets-lots-of-free-stuff">Wise Bread</a>, an award-winning personal finance and <a href="http://www.wisebread.com/credit-cards">credit card comparison</a> website. Read more great articles from Wise Bread:</div><div class="view view-similarterms view-id-similarterms view-display-id-block_2 view-dom-id-4"> <div class="view-content"> <div class="item-list"> <ul> <li class="views-row views-row-1 views-row-odd views-row-first"> <div class="views-field-title"> <span class="field-content"><a href="http://www.wisebread.com/6-ways-social-media-can-save-you-money">6 Ways Social Media Can Save You Money</a></span> </div> </li> <li class="views-row views-row-2 views-row-even"> <div class="views-field-title"> <span class="field-content"><a href="http://www.wisebread.com/flashback-friday-34-smart-ways-to-improve-your-social-media-presence">Flashback Friday: 34 Smart Ways to Improve Your Social Media Presence</a></span> </div> </li> <li class="views-row views-row-3 views-row-odd"> <div class="views-field-title"> <span class="field-content"><a href="http://www.wisebread.com/12-govt-social-media-accounts-you-should-follow">12 Gov&#039;t Social Media Accounts You Should Follow</a></span> </div> </li> <li class="views-row views-row-4 views-row-even"> <div class="views-field-title"> <span class="field-content"><a href="http://www.wisebread.com/5-social-media-stars-who-earn-way-more-than-you">5 Social Media Stars Who Earn Way More Than You</a></span> </div> </li> <li class="views-row views-row-5 views-row-odd views-row-last"> <div class="views-field-title"> <span class="field-content"><a href="http://www.wisebread.com/social-media-an-easy-source-of-coupons">Social Media: An Easy Source of Coupons</a></span> </div> </li> </ul> </div> </div> </div> </div><br/></br> Shopping Technology Facebook free goodies free stuff instagram side hustle snapchat social media social media following social media star twitter Mon, 22 May 2017 08:00:12 +0000 Camilla Cheung 1950344 at http://www.wisebread.com