behavioral economics

Who's Your Data? The Myths and Misnomers of Unemployment Figures

How are jobless numbers tabulated? Are they even accurate in the truest sense? Why do newspeople get it completely wrong? Why do the jobless figures make us so jittery and

Financial Fear Factors

Living in the now is always the hardest part of overcoming fear about anything, especially fear of the lack of money.

A Stimulating Debate That Just Might Boil Down To Perception

How you perceive your tax rebate could go a long way in determining whether or not you’re going to spend it.