online marketing

5 Exceedingly Simple Ways to Get More Traffic to Your Website

In less than a year, one website owner boosted his unique visitors from zero to more than 350,000. Here's how he did it.

How To Claim Your Online Identity and Keep It Relevant

Online services such as Google Places and Yelp include details about your business whether you ask them to or not. Here's how to claim those listings as your own.

Is Social Media Killing Your Business?

Facebook, Twitter, G+ can all be cost effective marketing tools. They can also be time and resource sinks.

How To Use Cross-selling And Upselling To Maximize Online Sales

Every sale is opportunity for another sale, even online.

The Dark Side of Viral Content

Linkbait is a good way to attract visitors and incoming links. But it may not be the best way to build an audience.

Why Offline Marketing Still Matters

Internet and social media marketing have been a boon for small business. But that doesn't mean old fashioned people to people marketing can become an after thought.

The Power of Retargeting

Only a small fraction of visitors who click an online ad make a purchase, but retargeting can help businesses dramatically boost that number.

How Sales Has Changed in the Information Age

Customers are doing more of their own research, but are salespeople keeping up? Learn how to attract prospects, nurture leads, and more in the information age.

Why do Facebook Ads not take me seriously?

Facebook and other social networking sites know an awful lot about you from what you say when you first sign up. As a single woman over 30 years of age, I got tired of Facebook ads