social media

How to Find and Attract Leads Using LinkedIn

Cover the basics to turn LinkedIn to a contact finder and lead generator.

5 Key Social Media Findings That Affect Your Business

Recent surveys show that your customers are spending more and more time on social media. Are you?

3 Ways to Use Your Social Networks Effectively

Your social networks, online and off, can be powerful business building tools. Here's how to make the most of them.

Secrets to Finding and Winning Facebook Promotional Giveaways

Find out how to find Facebook giveaways to enter and win. Keep your privacy, too!

6 Google+ Myths Debunked

Google+ is not yet a month old, but already it's the subject of widespread myths about its worth to small business.

Twitter, Facebook, and LinkedIn: Where Should You Be?

Everyone says you should be on Facebook, Twitter, and LinkedIn. Should you be?

Does Guerrilla Marketing Still Work?

Maybe all guerrilla marketing needs to regain its buzz is a little guerrilla marketing.

Fundamentals of Online Advertising

Online advertising is much cheaper than print advertising. But to get results, you've got to find your audience and test your pitch.

8 Effective Strategies For Mobile Marketing

Smart phones aren't just for urban hipsters. Neither is mobile marketing.

6 Ways to Monitor Your Brand on Twitter

If your brand is mentioned on Twitter, but you're not there to hear it, did that brand mention really benefit your business?

7 Essentials For A Great Social Media Strategy

Cover these basics and in no time your social media marketing will start turning clicks into customers.

6 Ways to Boost Your Mobile Email Marketing

Make the most of your customers' tight mobile phone screen space and their tight mobile phone attention spans.

3 Things to Consider Before Launching a Groupon Campaign

Do your homework before launching a Groupon campaign. If you don't, a social media money-maker may become a social media monster.

Avoiding Social Media Slip-Ups at Work

Yes, you can get fired for complaining about work on Facebook, and even the smartest, savviest people can stumble. Follow these suggestions to stay safe.

How to Get Free Publicity

It's not enough to provide a great product or service people want or need. For a business to succeed, it has to be noticed. Here are six free ways to get the word out.

5 Free Tools That Automate Your Business

Work faster, improve customer interactions, easily create invoices, and more with these online tools — all without opening your wallet.

Social Media: An Easy Source of Coupons

Have you "liked" your favorite stores on Facebook? Learn how a few clicks of your mouse or check-ins on your phone can equal major coupon savings.

How to Make Money Tweeting

If you're popular on Twitter, you could get paid for your tweets...even if you're not a Kardashian.

13 Ways to Use Social Media in Business

You have social-media savvy that could benefit your company. Here’s how to work with your boss to get attention and results.

Join Us at the New York Times Small Business Summit

Join me, Anita Campbell and John Jantsch at this year's New York Times Small Business Summit this Thursday.