Deciding to uproot your business and go virtual can be very liberating, but there are a number of things to consider and account for before pulling the plug on your office space.
If you're consistently providing stellar service but your cash flow is stagnating, here's what might be wrong and what you can do to produce higher profits.
Want to offer big-time benefits on a small budget? Consider the advantages of flexible hours, employee discounts, corporate memberships, and higher education for your employees
With the first quarter of 2010 behind you, the economy in recovery, and a number of new laws on the books, now is a good time to review your budget for the balance of this year
Small businesses need to create a persona of their ideal customer — not average, but ideal — so they have an actual living, breathing person in mind to target.
Self-promotion is a crucial step to sustained success. There are simple ways to promote your business without coming across as a self-important egomaniac.
In-depth profiles of your real customers are valuable promotional materials. Learn how to identify customers to interview and how to best share their stories.
A few weeks ago, after enduring a major rainstorm during a cycling training event, I accepted a ride back to my starting point at a local bicycle shop. The shuttle driver happen
Wise Bread articles that are hot today.
Improving Sales Forecast Accuracy with a PERTy Formula
Borrow an estimating tool from the US Navy to help bring your sales forecasts in line with your sales reality.
Food Truck Envy: Should You Jump on This Hot Food Trend?
If you live in a city, you may wonder if it's time to quit your day job and join the legions of food truck owners you see around town.
3 Ways to Get Tax-Free Income from Your Corporation
Some days it seems you're working for nobody but the taxman. Here's how you can keep a little of it for yourself.
Creating a Campaign on the Fly: Lessons from SXSW
The kids at SXSW raised $120,000 for the Red Cross with just a twitter feed and a website. In less than week. With no advance planning.
When to Outsource for Your Small Business
The big bucks are made not on one person’s efforts alone, but the efforts of many. Today we will look at the inherent characteristics of outsourcing.
Things to Consider Before Uprooting Your Business
Deciding to uproot your business and go virtual can be very liberating, but there are a number of things to consider and account for before pulling the plug on your office space.
3 Signs Your Business Should Consider an IPO
There's no company that is perfect for an IPO. But there are certain signs that a business may be a better fit than others. I
Why Stellar Service Alone Doesn't Produce Amazing Profits
If you're consistently providing stellar service but your cash flow is stagnating, here's what might be wrong and what you can do to produce higher profits.
What Your Employees' Personal Branding Means to Your Company
Anyone employed by your business, down to the receptionist, may be promoting himself through blogging, social media, and other tactics.
6 Ways to Boost Your Mobile Email Marketing
Make the most of your customers' tight mobile phone screen space and their tight mobile phone attention spans.
4 Employee Benefits at Little (or Zero) Cost
Want to offer big-time benefits on a small budget? Consider the advantages of flexible hours, employee discounts, corporate memberships, and higher education for your employees
Your 2010 Budget Revisited
With the first quarter of 2010 behind you, the economy in recovery, and a number of new laws on the books, now is a good time to review your budget for the balance of this year
How to Focus on Your Ideal Customer
Small businesses need to create a persona of their ideal customer — not average, but ideal — so they have an actual living, breathing person in mind to target.
5 Ways to Boost Credibility and Conversions
Self-promotion is a crucial step to sustained success. There are simple ways to promote your business without coming across as a self-important egomaniac.
The Power of Real People: Using Customer Profiles to Sell Your Story
In-depth profiles of your real customers are valuable promotional materials. Learn how to identify customers to interview and how to best share their stories.
5 Estimated Tax Strategies for Business Owners
For small business owners, paying income taxes can be tough. Don't make it tougher by adding penalties you can avoid by planning and estimating well.
5 Pitfalls of Price Promotions
You can't "make it up with volume" if your your pricing strategy is not aligned with your business strategy.
6 Essential Plans Every Business Needs
Proper planning can be the divider between success and failure for your business. Create these plans to ensure you succeed.
Join Our Tweetchat on Thu 10/17, 12pm Pacific for a Chance to Win Prizes
Topic: Saving on Halloween! Join our conversation for chance to win Amazon gift certificates! Use #WBChat to participate!
5 Ways to Stay Profitable in Changing Times
A few weeks ago, after enduring a major rainstorm during a cycling training event, I accepted a ride back to my starting point at a local bicycle shop. The shuttle driver happen