The 5 Best Serums

Facial serum is a great addition to any healthy skincare routine. It is a delivery system for potent ingredients, so it should be used after you have washed your face and applied toner, but before you have used any other skin care products. Serum is usually applied to the face, neck, and décolleté twice daily.

Only a few concentrated drops are needed to treat the entire face. Most serums are water-based and can be absorbed quickly into the skin. After allowing the serum a minute to dry, you can apply your moisturizer, sunscreen, and makeup.

What Is Serum?

Serum is a lightweight moisturizer that can penetrate deeply into the skin to deliver exactly what your skin needs. Whether you have acne prone, dry, sensitive, or aging skin, there is a serum designed to correct any skin concerns you may have and help you reveal your softest, smoothest skin. The concentrated products are particularly useful in the fight against aging because they can hydrate the skin, even out skin tone, and diminish the signs of fine lines and wrinkles all at once.

Top 5 Facial Serums

Olay Regenerist Advanced Anti-Aging Regenerating Serum Moisturizer

The Olay Regenerist Advanced Anti-Aging Regenerating Serum Moisturizer is an Allure Editor’s Choice winner, one of the top rated serums on ConsumerSearch and, and has outstanding reviews online. The dermatologist-tested formula is gentle enough for normal, dry, and combination skin, and is free of colors and fragrances. The cream serum has a silky texture, which will leave your skin velvety-smooth. While it softens, it also exfoliates to aid surface cell turnover and restore the skin’s elasticity.

Many reviewers stated that the hydrating fragrance-free serum can double over as a moisturizer as well, while others found it worked best as a traditional serum, with a layer of moisturizer on top. It uses beneficial antioxidants and an amino peptide and B3 complex to help renew the outer layer of the skin, reduce pore size, reduce the appearance of fine lines and wrinkles, and improve skin’s texture. The ultra lightweight serum penetrates 10 layers deep into the surface of the skin to deliver the anti-aging ingredients beyond the skin’s surface. The new and improved formula absorbs quickly and works even faster, promising to hydrate skin and reduce the appearance of fine lines and wrinkles in only four weeks.

Currently $15.75 on Amazon

Burt's Bees Healthy Skin Treatment Repair Serum

The Burt's Bees Healthy Skin Treatment Repair Serum is the perfect solution for any skin type, even dry and sensitive skin. Along with calming irritation and adding instant hydration to the skin, it can also result in improvements to the skin’s texture and appearance. Infused with 11 essential natural botanicals, borage, evening primrose oils, and attar of rose, this can add essential fatty acids and help promote skin renewal with each use. It also contains the concentrated antioxidants found in green tea extract, which can help naturally repair skin damage caused by pollution and sun exposure.

The 99.94% natural face serum absorbs quickly and will leave your skin feeling instantly softer. It has outstanding reviews online and tops the list for the best terms on a number of independent review sites, including ConsumerSearch. It has been shown to produce similar results, compared to much more expensive serums. Some reviewers stated that this serum does have a strong scent, which can cause irritation if applied too close to the eyes. Burt’s Bees Naturally Ageless Serum is another great award-winning choice for those looking for natural approach to anti-aging.

Currently $17.99 on Amazon

Alina Skin Care Enhanced Vitamin C Serum and Moisturizer With Hyaluronic Acid

Alina Skin Care Enhanced Vitamin C Serum and Moisturizer is the perfect choice for anyone who wants to wrap their serum and moisturizer up in one simple step. This feels like a cream, but works like a serum, penetrating the surface levels of the skin to deeply repair your skin. The 2-in-1 serum and moisturizer is ideal for all skin types, even dry, sensitive, and irritated skin. It is enhanced by vitamin C, hyaluronic acid, organic aloe vera extract, green and white tea extracts, and Alina’s proprietary antioxidant blend, which can help fight free radicals and reduce stress to the skin.

The hydrating anti-aging formula can help brighten and soften the skin, while evening out the skin tone. It is also a powerful collagen booster and anti-aging solution, so it can help reduce the signs of aging, such as fine lines and wrinkles. This dries to a soft, silky finish, so your skin will instantly feel smoother and more moisturized. This has outstanding reviews and many reviewers stated that the fresh, energizing scent can’t be beat.

Currently $26.95 on Amazon

Lab Series Max LS Overnight Renewal Serum

Not many serums are geared towards men, which is what makes Lab Series Max LS Overnight Renewal Serum most unique. This serum is designed to be worn by men overnight because it works to continually increase the rate of cell turnover while you sleep.

In the morning, you will enjoy softer, smoother skin, less irritation, and firmer skin, thanks to a time-released multi-level renewal process that works overnight. The lightweight, non-greasy serum can also be applied in the morning to produce even better results in less time. The intense treatment is inspired by Sirtuin technology and contains the same Molecular Age-Less Complex as the face cream, which can be layered over this serum. It is loaded with antioxidants and exfoliating ingredients to help provide both short and long-term benefits.

With continued use, it can also help combat the signs of aging. Lab Series offers an impressive line of men’s grooming products, which have received rave reviews from consumers and professionals alike. It also tops the list of the best serums for a number of independent review sites, including ConsumerSearch.

Currently $48.00 on Amazon

OZ Naturals Organic Vitamin C + Amino + Hyaluronic Acid Serum

As Allure’s Best in Beauty winner and a best seller on Amazon, OZ Naturals is the best vitamin C serum you’ll find. The vegan serum has organic vitamin C, vitamin E, an amino blend, ferulic acid, hyaluronic acid, and more to help fight free radicals and leave your skin looking more radiant and youthful. It can dramatically increase the production of collagen and cellular turnover, which results in softer, smoother skin, an even skin tone and texture, and fewer dark spots. It can also give the skin a more supple appearance, which will result in fewer signs of aging, such as fine lines and wrinkles.

The organic serum is safe for all skin types, and does not contain alcohol, parabens, or sulfates. It uses only natural and organic ingredients, so you can feel good about using it on your face. Oz Naturals is a trusted maker of natural skin care products, which are backed by outstanding reviews and noticeable results. This serum is backed by more than 2,800 5-star reviews on Amazon and OZ Naturals’ satisfaction guarantee. Many reviewers found significant, noticeable results only a few days after use.

Currently $22.49 on Amazon

And those are our recommendations for the best facial serums. As always, be sure to check Wise Bread's Buying Calendar to learn when and how to buy just about anything!

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The 5 Best Serums

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