What Does “YMMV” Mean? The Official Guide to Decoding the Language of Frugality

It may seem like a lot to learn at first.  Clipping coupons, saving receipts, and mailing in rebate forms can be an overwhelming new practice to some.  Before you get your wallets in a bunch, however, stop and take time to learn the lingo of savings experts like Melissa from Consumer Queen.  Better yet, print out this list, clip it, and stick it in your savings binder for safe keeping! 

Coupon Inserts:(From the Sunday Paper) 

P&G: Proctor and Gamble Insert

RP: Red Plum Insert

V: Valassis Insert

SS: Can mean 2 things. Smart Source or Sunday supplement


YMMV: Your Mileage May Vary *

BOGO or B1G1F: Buy one Get One Free

CRT: Cash Register Tape

Blinkies: Coupons found in Blinking Dispensers on store shelves

Catalina: A coupon that prints out at the register at time of purchase

ESR: Easy Saver Rebates from Walgreens( There has been talk that this is being discontinued)

ECB: Extra Care Bucks- Print at the time of purchase at CVS stores.

MFR: Manufacturer

FAR: Free After Rebate

OYNO: On your Next Shopping Order

RR: Register Rewards - Coupons that print at the time of purchase at Walgreens

WYB: When you Buy

OOP: Out of Pocket

Peelie: Coupon attached to the outside of a product

MIR: Mail in Rebate

UPC: The bar code on the product that you scan at the grocery store


(* The deal will be different for different people.  Some may not have as good experience as others, or the deal may not be valid in every instance.  It could depend on the store you shop, region of the country, or even by the manager on duty.)

Looking to learn more about the ins and outs of saving?  Check out Melissa’s website at www.consumerqueen.com.  In addition to recently being featured on the Today Show, Melissa has worked with companies like Tropicana and is currently doing a media tour for Stouffers.  (She's also one of the Walmart Elevenmoms!)  To read how she saves so much money, check out her blog, browse Sunday’s ads, or learn of new deals in the community forum.  Thanks, Melissa!


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Myscha Theriault's picture

Concise and to the point. I knew a few of course, but some were still stumping me since I only "go so far" with my coupon efforts. Thanks for breaking it down.

Guest's picture

What does "your milage may vary" mean?

Linsey Knerl's picture

= The deal will be different for different people.  Some may not have as good experience as others.  It could depend on the store you shop, region of the country, or even by the manager on duty.

Thanks for pointing out that this one could use some additional clarification!

Linsey Knerl

Guest's picture

The link to consumerqueen.com just shows a page advising that the domain name is up for purchase. Can you give me a different address for that blog/website?

Linsey Knerl's picture

I have a message in to Melissa to let her know that we are having problems viewing her site. I checked it just this morning and everything was fine. I'm sorry about the timing of this.

Linsey Knerl

Guest's picture

"MIR". The first time I saw it, I was like, "Wha? The space station?" Ah, how I've learned.

Guest's picture

Thanks so much for everyones patience! As you can imagine haveing your site go down is a pretty scary thing. Thanks to Linsey and Wisebread for the wonderful post! The website is now up and fully functional! I hope you enjoy and if you have any questions please don't hesitate to ask!

Again thank you to Linsey and Wise Bread!

Guest's picture

Most of the time I can figure these out, but some of them still eluded me. Very helpful to those of us who are fairly new to the world of rebates!