Hot Today

Wise Bread articles that are hot today.

The Lifetime Value of a Customer

The lifetime value of a customer is a valuable tool for measuring the contribution a customer makes to the bottom line and a useful basis for developing marketing strategies.

From a Snapple Marketing Veteran: How to Tap the Power of Packaging

Learn how to make your product stand out from the competition.

3 Strategies to Stay Afloat in Trying Times

If the recession is slowing your business down, try these simple strategies to get more done for less while improving cash flow.

Wanna Make More Money? Make Your Employees Happy

Happy employees are productive employees. So what makes them happy?

How to Assemble Better 401(k) Plan Options

A good 401(k) plan can be key to employee recruiting and retention. But how to tell a good plan from a bad one?

5 Reasons People Resist Change

Before you can help employees and colleagues overcome resistance to change, be sure you understand why they prefer the status quo.

What Key Performance Indicators (KPIs) Should You Measure?

With so many analytic tools available to business owners, it's easy to get lost in the data. Here's how to separate the analytic wheat from the chaff.

Ask the Readers: What Do You Splurge On?

Tell us what you spurge on for a chance to win 1 of 3 $20 Amazon gift certificates!

Sun Protection Through Your Food

Diet may play a role in protecting our skin from the sun's harmful rays.

How Much to Pay New Hires in 2011

You're ready to bring in new employees — great! But calculating salaries can be difficult. Learn what to pay in a still-unsteady economy.

Ways to Make Better Use of Your CRM Tools

If you spend a little more time properly maintaining your customer relationship management tools, you can generate a lot more business.

Small Business Jobs Act of 2010 Does Little for Small Business

The Small Business Jobs Act is a misnomer and not the right legislation to accomplish any of the stated goals

Secrets of Successful Succession Planning

You've figured out how to get your business started and you've figured out how to keep it a going concern. But have you figured out how you're going to get out of it?

4 Smooth Moves for Graduates

If you're a recent college graduate, you must do everything possible to polish up your personal life and beef up your financial profile to stay near the front of the employment

Essential Services for the Road

In order to run your business from the road, you probably still need a phone number, internet access, and a mailing address. Here are a few strategies for maintaining them in a

Ask @WiseBread a Question for Chance to Win a iPhone 5s or GS4

Ask our finance expert Jeff Rose (CFP) a personal finance question over Twitter. Contest ends tomorrow!

31 Small Business Tax Deductions

Not deducting all of the expenses that you are allowed leaves money on table. Use the following checklist of rules to reduce your taxable income as much as legally possible.