Hot Today

Wise Bread articles that are hot today.

Market Segmentation to Grow Customers, Sales, and Profits

Neil Lindsay, chief marketing officer for Sprint Prepaid Group, shares his approach to brand positioning, messaging, and go-to-market strategies.

How to Get Into a Good School District for Less

You don't have to buy an extremely expensive house to get your child into a good school. Here are some other approaches to consider.

Best Money Tips: Save Money While You Sleep

Today we found some great articles on saving money while you sleep, strategies to pay for college, and how to afford gourmet food every day.

5 Site Metrics Every Small Business Should Track

If you're not paying attention to your site analytics, your business is leaving money on the table. Here are the most important metrics that you'll want to track.

Stupid Things to Put in Your Cover Letter

Crafting a compelling, convincing cover letter is not easy. Discover how to write a good one by learning what to avoid.

Double Your Salary With This Simple Strategy

If you want your employer (or your clients) to pay you more, you have to give them a reason to want you more. What's your niche?

Do You Need Medigap Insurance?

Discover what a Medigap policy is, and why, in the complex world of health insurance, you may eventually need one.

Best Money Tips: How to Protect Yourself After the Equifax Breach

Today we found articles on what you can do after the Equifax hack, strategies for mastering new skills, and how to prevent flood-damaged clothes from getting mildew.

The Lifetime Value of a Customer

The lifetime value of a customer is a valuable tool for measuring the contribution a customer makes to the bottom line and a useful basis for developing marketing strategies.

8 Supposedly Unhealthy Foods That Are Actually Good for You

Oh go ahead, have another cup of coffee — it's good for you! Find out what other foods you can go ahead and stop avoiding now, too.

The 5 Best Folding Chairs

Getting cozy in the great outdoors isn't easy, but it can be. Just use any of these folding chairs and you can relax without getting dirty.

Good Press: 6 Steps to Writing Killer Op-Eds and Commentaries

Don't get caught in a press-release rut; behold the power of the op-ed.

5 Dumb 401(k) Mistakes Smart People Make

There are lots of ways to go wrong with a 401(k). Don't hurt your retirement with any of these common mistakes.

Dorm Room Essentials

Heading off to college is an exciting time, but it can be easy to get carried away when outfitting your dorm. Here's what you really need.

How to Create an Armageddon-Proof Computer Backup System

Forgive me if I repeat myself, but when it comes to insuring that your business's important files are safe, redundancy is key.

Best Money Tips: How to Prepare for Natural Disasters

Today we found some great articles on how to prepare for natural disasters, how flexible you should be in your job hunt, and things you must do this September.

The 5 Worst Career Mistakes — and How to Avoid Them

Rising up the corporate ladder is harder than ever — more so if you stumble on a rung or two. Are you making any of these career mistakes?

How to Get Exercise During the Day

Exercise can help you wake up, calm down, and get focused; but it can be hard to schedule. Learn how to fit your workout into your work day.

The Recession Glossary

Insource? Bleisure? Double-dip? The recession has generated a lot of new terms. Learn what they all mean in this recession glossary.

Join Our Tweetchat on Thu 9/22, 12pm Pacific for a Chance to Win Prizes

Topic: How to have a frugal wedding. Join our conversation for chance to win Amazon gift certificates! Use #WBChat to participate!