Small businesses need to create a persona of their ideal customer — not average, but ideal — so they have an actual living, breathing person in mind to target.
Self-promotion is a crucial step to sustained success. There are simple ways to promote your business without coming across as a self-important egomaniac.
In-depth profiles of your real customers are valuable promotional materials. Learn how to identify customers to interview and how to best share their stories.
Wise Bread articles that are hot today.
10 Affordable Kids' Gifts That Won't Rot Their Brains
Give a kid an "educational" toy and it'll soon migrate to the bottom of the toy box. Try these toys and games that are fun first and smart second.
How to Focus on Your Ideal Customer
Small businesses need to create a persona of their ideal customer — not average, but ideal — so they have an actual living, breathing person in mind to target.
Self-Employed? Tips for Taking Time Off Without Trauma
When you are you own boss, it can be hard to justify a vacation in terms of both time and money. These tips can help ease the burden.
Bookmark This: A Step-by-Step Guide to Choosing 401(k) Investments
Don't get overwhelmed picking your own 401(k) investments. Use this simple approach to build a stable retirement portfolio.
5 Ways to Boost Credibility and Conversions
Self-promotion is a crucial step to sustained success. There are simple ways to promote your business without coming across as a self-important egomaniac.
Make the Most of Your Local Chamber of Commerce
From advertising to networking, your Chamber of Commerce can offer your business scores of benefits...if you're a member.
10 Reasons Why Apple Is Still on a Tear
Apple is once again red hot and primed for more growth in 2015. Find out what's driving Apple's success today.
How to Hold onto Talent When You Can’t Afford Raises
Recent economic improvements may have your employees expecting raises this year. But what if you can't afford them?
5 Ways to Avoid Buying Electronics You'll Regret
The gadget market moves fast, so it's easy to get caught up and click "buy." Avoid buyer's remorse by choosing quality and value, first.
The Power of Real People: Using Customer Profiles to Sell Your Story
In-depth profiles of your real customers are valuable promotional materials. Learn how to identify customers to interview and how to best share their stories.
Best Money Tips: Save Money On Your Vacation
Today we found some awesome articles on how to save money on your vacation, comparing health insurance plans, and the worst credit card mistakes.
6 Outdoor Adventures That Don't Cost a Dime
When the weather finally clears, shake off cabin fever with this collection of cheap, or even free outdoor adventures.
How to Face These 7 Scary Facts About Retirement Saving
The familiar frights this time of year are make believe and not really scary. The facts about retirement may leave you cowering under the covers.
The Worst Investments You Can Make
If your idea of investing is ensuring that you'll never see your money again, then we have some great investment suggestions for you.
Stay Secure in Your Hotel With This 8-Point Safety Check
After you check the contents of minibar, look around to make sure your hosts have stocked up on room safety features, too.
Turn Your Annual Operating Plan into a Budget
A budget is a powerful tool for your business, and you can make it even stronger by basing it off of your annual operating plan. Here's how.
It Was on Sale…Now How Do I Cook It?
Buying meat and produce on sale is a great idea...if you know how to cook it. Learn how to tackle preparing intimidating new foods.
How to Choose the Perfect Country to Retire In
Choosing which country to retire in can be tough. Here's how to ensure you make the right decision.
9 Retirement Hotspots That Are Cheaper Now Than Ever Before
Retiring abroad to these nine countries is cheaper than it’s ever been.
Best Money Tips: Save on Dental Treatment
Today we found some awesome articles on saving money on dental treatment, paying with layaway, and how to benefit from low interest rates.