When done correctly, forecasting is one of the most value-added activities a business owner can do. Here are four secrets to make this activity meaningful for the future of your
With the first quarter of 2010 behind you, the economy in recovery, and a number of new laws on the books, now is a good time to review your budget for the balance of this year
Small businesses need to create a persona of their ideal customer — not average, but ideal — so they have an actual living, breathing person in mind to target.
Self-promotion is a crucial step to sustained success. There are simple ways to promote your business without coming across as a self-important egomaniac.
In-depth profiles of your real customers are valuable promotional materials. Learn how to identify customers to interview and how to best share their stories.
Do you really need those potted plants the first day you open? Learn how creating a realistic budget can help your small business thrive instead of fail.
Wise Bread articles that are hot today.
Pros and Cons of Online Visitor Registration
Your company’s approach to online visitor registration can cement or destroy a relationship.
4 Secrets of Meaningful Projections
When done correctly, forecasting is one of the most value-added activities a business owner can do. Here are four secrets to make this activity meaningful for the future of your
Your 2010 Budget Revisited
With the first quarter of 2010 behind you, the economy in recovery, and a number of new laws on the books, now is a good time to review your budget for the balance of this year
The How, When, and Why of Extending Trade Credit
Deciding how, when, and to whom you extend credit, is just one part of an overall credit and accounts receivable management system.
Telecommuting Is Not Just an HR Perk
Economic, environmental, and continuity of operations demands suggest that telecommuting is more than an HR perk.
4 Reports That Will Keep Your Business Thriving
4 important reports you should be reviewing for your business.
How to Create a PR Crisis Strategy Before You Need It
The day you realize that you need a crisis strategy is usually the day you have a crisis.
How to Focus on Your Ideal Customer
Small businesses need to create a persona of their ideal customer — not average, but ideal — so they have an actual living, breathing person in mind to target.
5 Ways to Boost Credibility and Conversions
Self-promotion is a crucial step to sustained success. There are simple ways to promote your business without coming across as a self-important egomaniac.
How to Hold onto Talent When You Can’t Afford Raises
Recent economic improvements may have your employees expecting raises this year. But what if you can't afford them?
The Power of Real People: Using Customer Profiles to Sell Your Story
In-depth profiles of your real customers are valuable promotional materials. Learn how to identify customers to interview and how to best share their stories.
5 Budgeting Ideas for Any Small Business
Do you really need those potted plants the first day you open? Learn how creating a realistic budget can help your small business thrive instead of fail.
Writing Off Losses on Your Taxes
Paying less in taxes can help take some of the sting out of business losses...as long as you meet the requirements.
Turn Your Annual Operating Plan into a Budget
A budget is a powerful tool for your business, and you can make it even stronger by basing it off of your annual operating plan. Here's how.
Why Doing the Right Thing is Right for the Bottom Line
Ethics matter in our personal relationships -- and they matter in our business relationships, too.
3 Things to Consider Before Launching a Groupon Campaign
Do your homework before launching a Groupon campaign. If you don't, a social media money-maker may become a social media monster.
Mapping out Your Place on the Mobile Web
Your customers are using their smartphones to find you. Help them.
How To Grow Your Business Without Going Broke
Too much growth too soon often results in too little cash to keep the doors open.
10 Superb Ways For A Small Business To Friend Facebook
If you're not reaching your customers on Facebook, chances are your competitors are.
Are Loyalty Programs A Marketing Gold Mine?
Your customer loyalty program can be so much more than just a way to reach out to your customers.