Small businesses need to create a persona of their ideal customer — not average, but ideal — so they have an actual living, breathing person in mind to target.
Self-promotion is a crucial step to sustained success. There are simple ways to promote your business without coming across as a self-important egomaniac.
In-depth profiles of your real customers are valuable promotional materials. Learn how to identify customers to interview and how to best share their stories.
Do you really need those potted plants the first day you open? Learn how creating a realistic budget can help your small business thrive instead of fail.
Already feeling that pre-holiday stress set in? Get a jump on holiday shopping, and reclaim some of that peace that the holidays are supposed to be about.
Wise Bread articles that are hot today.
Best Money Tips: 20 Things You Should Not Buy in Bulk
Today we found articles on items you should not buy in bulk, cheap ways to stay connected when traveling abroad, and tips to create a home office.
How to Focus on Your Ideal Customer
Small businesses need to create a persona of their ideal customer — not average, but ideal — so they have an actual living, breathing person in mind to target.
5 Ways to Boost Credibility and Conversions
Self-promotion is a crucial step to sustained success. There are simple ways to promote your business without coming across as a self-important egomaniac.
Make the Most of Your Local Chamber of Commerce
From advertising to networking, your Chamber of Commerce can offer your business scores of benefits...if you're a member.
How to Hold onto Talent When You Can’t Afford Raises
Recent economic improvements may have your employees expecting raises this year. But what if you can't afford them?
Actually, the Rich Don’t Create Jobs. Demand Does
There's been a lot of talk in the last few months about taxes on the rich. But do the rich really create jobs, or is it a smoke screen?
The Power of Real People: Using Customer Profiles to Sell Your Story
In-depth profiles of your real customers are valuable promotional materials. Learn how to identify customers to interview and how to best share their stories.
Best Money Tips: Save Money On Your Vacation
Today we found some awesome articles on how to save money on your vacation, comparing health insurance plans, and the worst credit card mistakes.
5 Budgeting Ideas for Any Small Business
Do you really need those potted plants the first day you open? Learn how creating a realistic budget can help your small business thrive instead of fail.
Flashback Friday: 137 Ways to Make This the Best Halloween Yet
Make Halloween 2017 the most spook-tacular trick-or-treating holiday ever.
Why Doing the Right Thing is Right for the Bottom Line
Ethics matter in our personal relationships -- and they matter in our business relationships, too.
3 Things to Consider Before Launching a Groupon Campaign
Do your homework before launching a Groupon campaign. If you don't, a social media money-maker may become a social media monster.
Best Money Tips: Save on Dental Treatment
Today we found some awesome articles on saving money on dental treatment, paying with layaway, and how to benefit from low interest rates.
How To Grow Your Business Without Going Broke
Too much growth too soon often results in too little cash to keep the doors open.
Early Holiday Shopping: Why I Finish by Thanksgiving
Already feeling that pre-holiday stress set in? Get a jump on holiday shopping, and reclaim some of that peace that the holidays are supposed to be about.
10 Superb Ways For A Small Business To Friend Facebook
If you're not reaching your customers on Facebook, chances are your competitors are.
The Psychology of Cash Flow
Money flows in and out of your life. To keep a good handle on it, you not only need to get a good handle on your budget, but also on your mind.
8 Signs You're a "Helicopter Investor" (And How to Stop)
Do you obsessively hover over your investments? If you don't give them space, they'll never grow into the responsible returns you need.
5 Innovative and Inspiring Workplaces
Looking for innovative ways to keep your employees motivated and productive? Look to these five business leaders for ideas.
10 Great Uses for Onions
From cleaning rusty knives to training your pets and much more, learn all of the surprising uses for this tasty, tear-inducing plant.