How to Make Money Tweeting
Do you use Twitter? Are you popular? Like, really popular? Do you have a whole bunch of followers? Well, if you’re nodding rapidly to all of these questions, you could make money some extra money by tweeting. It’s called sponsored tweeting, or pay per tweet.
Paid endorsements are nothing new. The advertising world, which I am steeped in on a daily basis, is always looking for new ways to reach an audience. In the past, getting paid to recommend products and services was the domain of celebrities. After all, they had access to media outlets that let the advertiser’s message get out to the masses.
But we don’t live in the past. We live in a society that gives us all the opportunity to reach a mass-market crowd every single day. The internet brought us Facebook, blogs, and then Twitter. The cell phone made tweeting instant, and let us all broadcast our daily lives to whoever wanted to follow us.
If you’ve got interesting things to say, you get more followers. And the more followers you have, the more interesting you become to a business looking to spread the word about a product or service. Which in turn means that your tweets become valuable commodities.
In a nutshell, if you’re tweeting to a crowd, you can get cash for sponsored tweets.
How much cash? Well, that obviously depends on how many people follow you, and of course, if your fame extends beyond your immediate friends and family.
For instance, Khloe Kardashian, who has over two million followers, is currently accepting $2,941.25 to do a sponsored tweet. Her sister Kim...well, that price isn’t even listed. But like I said at the beginning, you don’t need to be a celebrity at all. You just need reach.
Have you heard of Wendy Piersall? She’s an entrepreneur who runs Woo! Jr. and is considered one of the 16 most influential moms online. Wendy charges $400 per tweet.
OK, well, Wendy still had some moderate fame. But how about someone who just does some occasional blogging?
Tyler Rogers is not, by any stretch of the imagination, a household name. I had never heard of him until I started researching this article. But he has over 2,300 followers on Twitter, and that makes his tweets, and his product endorsements, valuable. Not in the same league as Khloe or Wendy, but $50 per tweet is not exactly peanuts. With the minimum wage currently set at $7.25/hour, and the average hourly U.S. wage being between $15-$20, getting $50 for doing something that takes less than one minute is, well, obscene. And if someone is willing to pay you $50 or more for tweeting that you think some product is worth checking out, then good for you.
Of course, this can’t last. Product endorsements don’t carry a whole lot of weight if you start endorsing everything, all the time. But for the occasional wad of cash here and there, especially for a product or service you believe in, it’s a win-win situation.