choice

7 Simple Ways to Make Better Decisions

Everyday we face scores of decisions, most little, some huge. Learn how to make the right choice every time with a few simple rules.

The Paradox of Choice and the Mortgage Crisis

We often think that having more choices is better. But in reality, having more options might cause us to make bad decisions — like getting risky mortgages.

Avoiding the Poverty Tax

Simply being poor can add to a family's cost of living. But the solution isn't necessarily increasing wealth...it's improving skills.

Increase Sales by Narrowing Customer Choices

Your customers are adrift in a sea of choices. Steer them to the sale with the right selection and the right information.

Lucky trade-offs

I view frugal living as essentially hedonistic: I don't deny myself things. Rather, I spend less on the things I don't care about in order to be able to spend more on the things

Musings inspired by the crappiest of films — Demolition Man.

I saw that film about 15 years ago, and I remember liking it at the time. I also liked stone-washed jeans and neon t-shirts, but I have since come to my senses. However, one nugget