choice

Avoiding the Poverty Tax

Simply being poor can add to a family's cost of living. But the solution isn't necessarily increasing wealth...it's improving skills.

Increase Sales by Narrowing Customer Choices

Your customers are adrift in a sea of choices. Steer them to the sale with the right selection and the right information.

Lucky trade-offs

I view frugal living as essentially hedonistic: I don't deny myself things. Rather, I spend less on the things I don't care about in order to be able to spend more on the things

Musings inspired by the crappiest of films — Demolition Man.

I saw that film about 15 years ago, and I remember liking it at the time. I also liked stone-washed jeans and neon t-shirts, but I have since come to my senses. However, one nugget