You can't "make it up with volume" if your your pricing strategy is not aligned with your business strategy.
Does the store you're shopping at want to be seen as a bargain? A purveyor of luxury goods? A renegade? The answer is in the last two digits of the price.
Learn how to create a feeling of value for your customers while keeping your profit margins reasonable.
Don't get sucked into a price war. Instead, change the way your customers view your products.
The price of your product is an essential part of your marketing strategy. Here are some of the strategic factors you need to consider regarding your pricing.
The quickest, easiest way to increase your income is to raise your prices. If you’re worried about losing customers, do the math. You’ll be surprised at how many yo
Avoid these common pitfalls, and you'll increase your likelihood of running a successful — and lasting — business.
Nothing is more irritating that hunting for a bargain, waiting in line, and making that painful purchase -- Nothing except for getting overcharged, that is. While it is all too c
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