social media

8 Effective Strategies For Mobile Marketing

Smart phones aren't just for urban hipsters. Neither is mobile marketing.

6 Ways to Monitor Your Brand on Twitter

If your brand is mentioned on Twitter, but you're not there to hear it, did that brand mention really benefit your business?

7 Essentials For A Great Social Media Strategy

Cover these basics and in no time your social media marketing will start turning clicks into customers.

6 Ways to Boost Your Mobile Email Marketing

Make the most of your customers' tight mobile phone screen space and their tight mobile phone attention spans.

3 Things to Consider Before Launching a Groupon Campaign

Do your homework before launching a Groupon campaign. If you don't, a social media money-maker may become a social media monster.

Avoiding Social Media Slip-Ups at Work

Yes, you can get fired for complaining about work on Facebook, and even the smartest, savviest people can stumble. Follow these suggestions to stay safe.

How to Get Free Publicity

It's not enough to provide a great product or service people want or need. For a business to succeed, it has to be noticed. Here are six free ways to get the word out.

5 Free Tools That Automate Your Business

Work faster, improve customer interactions, easily create invoices, and more with these online tools — all without opening your wallet.

Social Media: An Easy Source of Coupons

Have you "liked" your favorite stores on Facebook? Learn how a few clicks of your mouse or check-ins on your phone can equal major coupon savings.

How to Make Money Tweeting

If you're popular on Twitter, you could get paid for your tweets...even if you're not a Kardashian.

13 Ways to Use Social Media in Business

You have social-media savvy that could benefit your company. Here’s how to work with your boss to get attention and results.

Join Us at the New York Times Small Business Summit

Join me, Anita Campbell and John Jantsch at this year's New York Times Small Business Summit this Thursday.

How Well Do You Know Your Facebook Friends? Precautions for Travelers

How well do you know your Facebook friends? Beware: if you can’t easily pick them out of a crowd, then you might be barred access to your account the next time you travel.

How a $14 Gift Increased Sales by 669%

This is a story of a tiny company that did a good deed, and that deed alone generated a massive growth in sales literally overnight.

The Real ROI of Social Media

The value of social media lies mostly in the daily process of helping every employee do their job more efficiently and effectively.

6 Facebook Flubs Your Company Must Avoid

Find out what the typical Facebook user is hoping you won’t do, and avoid these common social media mistakes at all costs.

Social Media and Identity Theft in 2010

Would you walk into a dark alley that says "Check out this cool link and audio file around the corner with some nice dresses for ya too?" Probably not. Yet so many do the same exac

Okay, I’m Plugged In: But What If I Don’t Want to Be?

Social media has become a viable means for marketing businesses and making connections with customers. But what if you don’t want to be plugged in all the time? What if you just

Phishing Scams Continue to Plague Social Media Sites

Social Media networks like Facebook and Twitter are going through unprecedented growth. Unfortunately, this growth makes them a target for spammers and scammers. We break down a

What Everybody Ought to Know About Twitter

I know you just can't see why you'd want to waste your time with Twitter. Honestly it's a fantastic way to connect with other like-minded people we'll walk you through how to star