Small businesses need to create a persona of their ideal customer — not average, but ideal — so they have an actual living, breathing person in mind to target.
By spending time on finding the right legal representation for your business when you're not under the gun, you can make sure that you use the best person.
Sealing the sales deal is the key to opening the door to success. Getting in compliance can be cumbersome but can mean fewer charge-backs and more cash in your pocket now. More
By understanding the expected value concept, and making realistic assessments of your odds of success, you can make better decisions about how to allocate limited resources.
As your business grows, you'll likely have other people paying money out. Tracking those expenses and, if need be, reimbursing them, requires a system that you can sign off on a
Starting a business with your significant other can be immensely rewarding...and incredibly trying. Here's what to know before combining your career with your better half.
You are the master of your domain. And as a small business owner, your domain is nothing to sneeze at. So let’s make it a little easier by learning from other people's mistakes.
As a small business owner, you'll eventually need to seek the services of an accountant. But how do you find one who's is a good match for your business?
With the first quarter of 2010 behind you, the economy in recovery, and a number of new laws on the books, now is a good time to review your budget for the balance of this year
Self-promotion is a crucial step to sustained success. There are simple ways to promote your business without coming across as a self-important egomaniac.
Bad customers are costing you more than you realize. Here are some types of bad customers and techniques to get rid of them (without alienating your good customers).
From hiring your children to work in your business to careful end-of-life planning, you can help reduce the taxes that you (or your children) will owe.
Wise Bread articles that are hot today.
How to Focus on Your Ideal Customer
Small businesses need to create a persona of their ideal customer — not average, but ideal — so they have an actual living, breathing person in mind to target.
Can Low Prices Hurt Your Business?
For many small businesses, competing on price can do more harm than good.
Finding Legal Representation for Your Business
By spending time on finding the right legal representation for your business when you're not under the gun, you can make sure that you use the best person.
8 Ways Great Service Prevents Chargebacks
Sealing the sales deal is the key to opening the door to success. Getting in compliance can be cumbersome but can mean fewer charge-backs and more cash in your pocket now. More
Intellectual Property: 5 Problems You Should Expect
There are plenty of problems that can come up when you're dealing with your intellectual property.
Don't Hire Without a Background Check
Spend a little time and money getting to know your new hires before you hire them and save lots of time and money later.
Expected Value: How to Play the Odds and Come Out Ahead
By understanding the expected value concept, and making realistic assessments of your odds of success, you can make better decisions about how to allocate limited resources.
Efficient Expense Reports: Building a System
As your business grows, you'll likely have other people paying money out. Tracking those expenses and, if need be, reimbursing them, requires a system that you can sign off on a
Working with a Spouse: What Small Business Owners Need to Know
Starting a business with your significant other can be immensely rewarding...and incredibly trying. Here's what to know before combining your career with your better half.
Office Space: Should You Buy or Lease?
Renting and leasing can each provide different benefits for your growing business. Learn how to figure out which one is right for you.
Four Common Mistakes to Avoid in Running Your Small Business
You are the master of your domain. And as a small business owner, your domain is nothing to sneeze at. So let’s make it a little easier by learning from other people's mistakes.
Accountant 101: Finding the Right Match
As a small business owner, you'll eventually need to seek the services of an accountant. But how do you find one who's is a good match for your business?
Customer Service Lessons from Nordstrom
Nordstrom's one-rule customer service "handbook" is almost as well-known as the company's excellent reputation with customers. Here's why.
Improving Profits with Dashboards and Metrics
If you aren't tracking key business indicators for your small business, you're flying blind.
Food Truck Envy: Should You Jump on This Hot Food Trend?
If you live in a city, you may wonder if it's time to quit your day job and join the legions of food truck owners you see around town.
Maroon 5 & Alicia Keys Concert Tickets Giveaway!
Lucky Wise Bread readers will win tickets to an intimate, exclusive concert or a $50 Amazon gift certificate.
Your 2010 Budget Revisited
With the first quarter of 2010 behind you, the economy in recovery, and a number of new laws on the books, now is a good time to review your budget for the balance of this year
5 Ways to Boost Credibility and Conversions
Self-promotion is a crucial step to sustained success. There are simple ways to promote your business without coming across as a self-important egomaniac.
Get Rid of Bad Customers
Bad customers are costing you more than you realize. Here are some types of bad customers and techniques to get rid of them (without alienating your good customers).
Life and Death: The Related Taxes, and How It Affects Your Family
From hiring your children to work in your business to careful end-of-life planning, you can help reduce the taxes that you (or your children) will owe.