store brand

"Can you spare a square?" 5 quick tips on toilet paper usage.

That classic scene from Seinfeld got me thinking over the weekend. Is there a strategy for using toilet paper? Is it worth our time? But when I spend money to literally flush the p

Why there's no reason NOT to buy store brand baby formula.

There’s nothing like starting an article with a double negative is there? Sorry, but it was the easiest way to get my point across. As a father of a 3-year old and a soon to be 1-y

Losing the store brand stigma.

Ditch the stigma! Store brand "generics" are just as good, if not better, than pricier name-brand buys.